UID:
kobvindex_INT0002118
Format:
240 pages
,
richly illustrated (colour)
,
23 x 23 cm
ISBN:
9781592530816
,
9781592533015
,
9781616735890
,
1592530818
,
1592533019
,
1616735899
Content:
"New in paperback, The Typography Workbook provides an at-a-glance reference book for designers on all aspects of type.The book is part of Rockport's popular Workbook series of practical and inspirational workbooks that cover all the fundamental areas of the graphic design business. This book presents an abundance of information on type - the cornerstone of graphic design - succinctly and to the point, so that designers can get the information they need quickly and easily. Whereas many other books on type are either very technical or showcase oriented, this book offers ideas and inspiration through hundreds of real-life projects showing successful, well-crafted usage of type. The book also offers a variety of other content, including choosing fonts, sizes, and colors; incorporating text and illustrations; avoiding common mistakes in text usage; and teaching rules by which to live (and work) by."
Note:
EDITORIAL NOTE: hardback edition published 2004, paperback edition published 2006, reprinted 2011
,
UP FRONT : Typography is everywhere : foreword ; Talking type : a discussion with Philippe Apeloig - -- TYPOGRAPHY FUNDAMENTALS : TYPE MECHANICS : THE VISUAL TOOL KIT : Letterform basics : the foundation of typographic design ; Alphabet variation ; The optics of spacing : form and counterform within text ; The spatial mechanics of paragraphs ; Paragraphs in sequence -- FORM AND FUNCTION : Building the bigger picture ; Space: the typographic frontier ; Typographic color : the visual texture of language ; Point, line, and plane : the expanded typographic repertoire ; Developing hierarchy : clarifying the content ; The typographic grid : creating architectural space ; Breaking the grid : alternative organizational approaches ; Typographic systems -- EXPRESSING THE UNSPOKEN : IMAGE AND EMOTION IN TYPOGRAPHY : Integrating type and image ; Type as image : transforming words into pictures ; Color in typographic expression -- TYPOGRAPHY IN PRACTICE (featuring interview with...) : TYPEFACE DESIGN / Stein Øvre and Frode Slotnes, Creuna Design, Norway -- BOOK DESIGN : texts and covers / Fons Hickmann, Fons Hickmann m23, Germany -- COLLATERAL TEXTS : brochures and annual reports / Wout de Vringer and Ben Faydherbe, Faydherbe/DeVringer, Netherlands -- WEBSITE DESIGN / Denise Korn, Korn Design, USA -- EPHEMERA : Announcements, promotions, and advertising / David Pidgeon, Gollings+Pidgeon, Australia -- POSTERS / Leonardo Sonnoli, CODEsign, Italy -- TYPE IN MOTION : animations and film titles / Daniel Boyarski, Carnegie Mellon University, USA -- VISUAL IDENTITY : logos and corporate identity systems / Frank Rocholl, KearneyRocholl, Germany -- ENVIRONMENTAL TYPE : signage, exhibitions, and architectural branding / Giorgio Pesce, Atelier Poisson, Switzerland -- PUBLICATIONS : newspapers, magazines, and newsletters / Michael Ian Kaye, AR Media, USA -- PACKAGING / Taku Satoh, Taku Satoh Design Office, Japan -- APPENDIXES : Index of contributors -- Bibliography -- About the author -- Acknowledgments
Language:
English
Keywords:
Handbooks and manuals
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