Format:
1 online resource (x, 265 pages)
ISBN:
9781135081294
,
9781135081249
,
9781135081287
Content:
pt. 1. Industry structure and strategies -- pt. 2. Technology and platforms -- pt. 3. Content and engagement.
Additional Edition:
ISBN 9780415813570
Additional Edition:
ISBN 9780415813600
Additional Edition:
Erscheint auch als Druck-Ausgabe ISBN 9780415813570
Language:
English
DOI:
10.4324/9780203067994
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