Format:
1 Online-Ressource (xix, 236 Seiten)
Edition:
1st edition
ISBN:
9780750681612
,
0750681616
,
9780080554594
,
0080554598
Content:
This is the first text to focus on the nature of Olympic tourism and the potential for the Olympic Games to generate tourism in the run up and long after the hosting of the Games. The awarding of the 2012 Olympics to London will see an increasing interest in the phenomena of organizing, managing and analyzing the issues
Note:
Formerly CIP. - Includes bibliographical references (p. 211-225) and index
,
1. Sport, tourism and the Olympic Games -- 2. Who are Olympic tourists? -- 3. The detail of Olympic tourism -- 4. Leveraging Olympic tourism -- 5. Planning for Olympic tourism -- 6. The Winter Olympic Games -- 7. The Games of the XXVII Olympiad in Sydney (2000) / Graham Brown -- 8. The Games of the XVIII Olympiad in Athens (2004) -- 9. The Games of the XXIX Olympiad in Beijing (2008) -- 10. The Games of the XXX Olympiad in London (2012)
Language:
English
Keywords:
Electronic books
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