UID:
kobvindex_INT0000503
Format:
xxiv, 902 pages :
,
illustrations (chiefly colour) ;
,
27.5 x 22 cm.
Edition:
2nd edition.
ISBN:
9781844808700 (pbk.)
,
184480870X (pbk.)
Content:
MACHINE-GENERATED SUMMARY NOTE: "Now firmly established as one of the leading economics principles texts in Europe, the Middle East and Africa, this highly anticipated second edition of Economics by N. Gregory Mankiw (Harvard University) and Mark Taylor (Warwick University) will further enhance the book's reputation for clarity, authority and real-world relevance. This Second Edition provides: • New case studies and news articles providing relevant and topical insights into real life economics from UK, Europe, Middle East, and South Africa • Two new chapters, one offering highly topical and in-depth coverage of the causes and effects of the global financial crisis and one covering Keynesian economics and IS-LM analysis • An introduction to the latest thinking in economics, particularly regarding some aspects of behavioural economics, to help students see different explanations for economic phenomena • An emphasis throughout on 'thinking like an economist' - adopting the tools, methods and concepts economists use in addressing problems and issues Economics is essential reading for all students taking introductory economics modules on undergraduate courses. It is also suitable for use with the economics component of MBA courses. Economics is also accompanied by Aplia, an online, interactive, auto-graded assignment setting tool. For more information about Aplia please visit: www.aplia. com/cengageemea. FEATURES: • An accessible writing style that makes the science of economics as clear as possible • The classic ten principles approach to economics - introduced in Chapter One and then referred to throughout the book • A distinctly European perspective, including reference to European institutions and policy, familiar terminology and cultural references and use of the Euro in examples and tables • Premium online support for lecturers include an Instructors' Manual, PowerPoint slides Exhibit slides and ExamView Testbank • For students, the companion website offers Learning objectives, Exhibit slides, Multiple choice questions, advanced critical thinking questions, short scenario-related questions and answers, Discussion Questions, Practice Questions and Internet activities."
Note:
EDITORIAL NOTE: previous edition published 2006.
,
MACHINE-GENERATED CONTENTS NOTE: About the authors -- Preface -- Walk through tour -- Supplements -- INTRODUCTION : Ten principles of economics ; Thinking like an economist ; Interdependence and the gains from trade -- SUPPLY AND DEMAND I : HOW MARKETS WORK : The market forces of supply and demand ; Elasticity and its application ; Supply, demand and government policies -- SUPPLY AND DEMAND II : MARKETS AND WELFARE : Consumers, producers and the efficiency of markets ; Application: The costs of taxation ; Application: International trade -- THE ECONOMICS OF THE PUBLIC SECTOR : Externalities ; Public goods and common resources ; The design of the tax system -- FIRM BEHAVIOUR AND THE ORGANIZATION OF INDUSTRY : The costs of production ; Firms in competitive markets ; Monopoly ; Monopolistic competition ; Oligopoly -- THE ECONOMICS OF LABOUR MARKETS : The markets for the factors of production ; Earnings and discrimination ; Income inequality and poverty -- TOPICS FOR FURTHER STUDY : The theory of consumer choice ; Frontiers of microeconomics -- THE DATA OF MACROECONOMICS : Measuring a nation's income ; Measuring the cost of living -- THE REAL ECONOMY IN THE LONG RUN : Production and growth ; Saving, investment and the financial system ; The basic tools of finance ; Unemployment -- MONEY AND PRICES IN THE LONG RUN : The monetary system ; Money growth and inflation -- THE MACROECONOMICS OF OPEN ECONOMIES : Open-economy macroeconomics: Basic concepts ; A macroeconomic theory of the open economy -- SHORT-RUN ECONOMIC FLUCTUATIONS : Keynes and IS-LM analysis ; Aggregate demand and aggregate supply ; The influence of monetary and fiscal policy on aggregate demand ; The short-run trade-off between inflation and unemployment -- TOPICS IN INTERNATIONAL FINANCE AND MACROECONOMICS : The financial crisis ; Common currency areas and European monetary union -- FINAL THOUGHTS : Five debates over macroeconomic policy -- Glossary -- Index.
Language:
English
Keywords:
Textbooks
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