Format:
Online-Ressource (xii, 336 p)
,
ill. (some col.)
,
23 cm
Edition:
Online-Ausg. 2011 Electronic reproduction; Available via World Wide Web
ISBN:
9781605292885
,
9781609611651
,
9781119979234
,
9781119979241
,
9780470977644
Content:
In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as the CEO eight years after he stepped down from daily oversight of the company and became chairman. Concerned that Starbucks had lost its way, Schultz was determined to help it return to its core values and restore not only its financial health, but also its soul. In Onward, he shares the remarkable story of his return and the company's ongoing transformation under his leadership, revealing how, during one of the most tumultuous economic times in history, Starbucks again achieved profi
Note:
Includes index
,
pt. 1. Lovept. 2. Confidence -- pt. 3. Pain -- pt. 4. Hope -- pt. 5. Courage.
,
Electronic reproduction; Available via World Wide Web
Additional Edition:
9781119979227
Additional Edition:
9780470977644
Additional Edition:
Print version Onward : How Starbucks Fought For Its Life without Losing Its Soul
Language:
English
Subjects:
Economics
URL:
Volltext
(lizenzpflichtig)
