Kooperativer Bibliotheksverbund

UID:

Format: 1 Online-Ressource

ISBN: 9789813344006

Additional Edition: Erscheint auch als Druck-Ausgabe ISBN 978-981-33-4399-3

Language: English

Subjects: Computer Science , Engineering

Keywords: Maschinelles Lernen ; Intelligente Fertigung ; Industrieroboter ; Architektur ; Automation ; Konferenzschrift ; Electronic books.

DOI: 10.1007/978-981-33-4400-6

URL: Volltext  (kostenfrei)

URL: Volltext  (kostenfrei)

URL: Buchcover

URL: lizenzpflichtig

URL: FULL  ((Currently Only Available on Campus))

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Format: 1 Online-Ressource (LV, 218 Seiten) , Illustrationen

ISBN: 9783846766514

Series Statement: Humanistische Bibliothek. Reihe I. Abhandlungen Band 67

Note: Dissertation Scuola Normale Superiore 2018

Additional Edition: Erscheint auch als Druck-Ausgabe, Hardcover ISBN 978-3-7705-6651-8

Language: English

Keywords: Agrippa von Nettesheim, Heinrich Cornelius 1486-1535 ; Menschenbild ; Okkultismus ; Agrippa von Nettesheim, Heinrich Cornelius 1486-1535 Dialogus de homine ; Hochschulschrift ; Hochschulschrift

DOI: 10.30965/9783846766514

URL: Volltext  (URL des Erstveröffentlichers)

URL: lizenzpflichtig

URL: DOI des Erstveröffentlichers

URL: DOI

URL: Inhaltstext

URL: Unbekannt

Author information: McNeil, Brian 1952-

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Format: 144 Seiten , Illustrationen

ISBN: 9781119748847

Series Statement: Architectural design no 277

Language: English

Subjects: Engineering

Keywords: Architektur ; Design ; Künstliche Intelligenz ; Aufsatzsammlung

URL: Inhaltsverzeichnis

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Format: xv, 1000 Seiten , Karte, Diagramme

ISBN: 9780197503546 , 0197503543

Series Statement: Oxford library of international social policy

Content: Over 30 years ago, the United Nations developed the Convention on the Rights of the Child (UNCRC), heralding the importance of protecting children from a range of human rights violations. Among these are the right to be free from abuse and neglect at the hands of parents or other caregivers, and the responsibility of states to devise a protective response. How nations conceptualize harm and even how they define childhood varies markedly across the globe. This Handbook describes and analyzes the ways in which 50 countries from every continent, except Antarctica, have devised measures for child protection emphasized in the UNCRC. The Handbook discusses the legislative responses, public administrative systems, and the social service networks that governments have put in place to secure the protection of children against maltreatment and exploitation. Synthesizing data from across the world, the authors suggest a global typology of child protection systems for understanding the diversity of service responses. The typology consists of five ideal types that have as their emphasis protection against an array of risks to childhood and that represent the focal point for government intervention in the lives of families. They include child exploitation protective systems, child deprivation protective systems, child maltreatment protective systems, child well-being protective systems, and child rights protective systems. The Handbook is a valuable resource for researchers, students, and policymakers attempting to craft thoughtful state responses to children's needs. Quelle: Verlag

Note: Literaturangaben

Additional Edition: Online version The Oxford Handbook of Child Protection Systems New York, NY : Oxford University Press, [2023] ISBN 9780197503577

Language: English

Subjects: Education , Law

Keywords: Convention on the rights of the child ; Kind ; Menschenrecht ; Internationaler Vergleich ; Kinderschutz ; Kindeswohl ; Internationaler Vergleich

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Format: 1 Online-Ressource (260 Seiten)

ISBN: 9783838274140

Content: The Russian Federation's official acknowledgement of the independence of Abkhazia and South Ossetia in August 2008 has since been undermining both overall political stability in the Southern Caucasus in general and future perspectives of Georgia's development in particular. Such recognition of new quasi-legal entities without consent of the parent state and a subsequent erosion of the principle of territorial integrity are pressing challenges in current world affairs. The Kremlin's controversial 2008 decision continues to be an important bone of contention in Russian-Western relations. This study explores the emergence and recent transformation of modern norms of recognition, secession, and self-determination in international law. It traces the evolution of Soviet and Russian perspectives on the recognition of new states, and discusses overall Georgia-Russia relations in order to answer the question: Why did the Kremlin recognize Georgia's two breakaway entities in contradiction to traditional Russian approaches to recognition? The author argues that Moscow's deviant behavior vis-à-vis Tbilisi was caused by three major reasons, namely: the earlier recognition of Kosovo by many Western nations in disregard of Russia's stance, the intention to prevent Georgia's accession to NATO, and the necessity to legitimize a continued presence of Russian armed forces in Georgia's two breakaway provinces

Language: English

URL: Volltext  (URL des Erstveröffentlichers)

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Format: 1 volume , 26 cm

Edition: Fifth edition Neil J. Salkind, Bruce B. Frey

Edition: International student edition

ISBN: 9781071808450

Note: Includes index

Language: English

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Format: 239 pages , 24 cm

ISBN: 9783035626889

Content: Designers and forward thinkers in the field of interactive design share their reflections and show examples of different models of a responsive future environment. Interactive design has exploded in recent years with a number of inspiring projects that have opened up a new field of research and design. This book brings together some of the most prominent actors and thinkers in the field of interactive design, with theoretical articles highlighting different aspects of this work and describing them through current practices and projects. Supplemented with numerous illustrations, this book offers an overview of the emergence of interactive design and architecture based on the theory of cybernetics. At the same time, it introduces models of interactivity ranging from dynamic and shapechanging materials to wearables, architecture, and transdisciplinary and alternative design methods. History of the development of interactive design Overview of the state of the art and its possibilities Models of interactivity in theory and practice

Language: English

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Format: 1 online resource (287 pages)

Edition: 1st ed.

ISBN: 9780367025205 , 9780429678141

Content: There are two major parallel challenges facing managers and leaders: first, how to adapt to global changes in markets, competition and supply, and second, how to grow a business while observing recognisably sustainable practices

Note: Cover -- Half Title -- Title -- Copyright -- Contents -- List of figures -- Introduction -- 1 Why Sustainable Marketing? -- Marketing - a definition -- 1.1 Sustainable marketing and its influences -- Sustainability - a historical perspective -- Stakeholder theory -- Strong stakeholder theory versus weak stakeholder theory -- Friedman versus Freeman -- Corporate Social Responsibility (CSR) -- Wicked problems -- Social Marketing -- Defining sustainability -- Sustainability and business -- Sustainable Marketing -- 1.2 Sustainability . . . the new organisational orientation -- Market orientation - a definition -- Benefits of adopting a market orientation -- 1.3 Critical marketing -- Corporate Social Irresponsibility (CSI) -- Identity -- The negative side of loyalty -- Myths perpetuated by (or about) marketers -- 1.4 Corporate values versus customer-centric values -- Corporate values -- The Value Proposition (VP) -- Consumer values -- Co-creating value -- 1.5 The sustainable consumer and buyer behaviour -- Norms -- The elusive sustainable consumer -- The consumer (B2C) Decision-Making Process (DMP) -- Individual internal human influences -- Other human factors -- Consumer purchasing scenarios -- The planet and the consumer DMP -- Organisational buying behaviour . . . the B2B market -- Influences on business buyers -- 1.6 Sustainable marketing research -- Cognitive processing . . . or chunking -- Areas of marketing research -- Market research and the sales department -- Academic research -- Higher concepts -- The research process -- The research question (RQ) -- Research objectives (ROs) -- The research plan -- Topic guide -- Primary data versus secondary data -- Data collection -- Questionnaires -- Questionnaire validity -- Pilot questionnaires -- Sources of questionnaire bias -- Problems with green questionnaires -- Focus groups -- Interviews , 4.2 Internal Marketing (IM) -- Defining Internal Marketing (IM) -- Internal supplier-customer relationships -- Internal Marketing (IM) and the marketing mix -- IM and segmentation -- Benefits of Internal Marketing (IM) -- Key criticisms of Internal Marketing (IM) -- Practical steps towards implementing Internal Marketing (IM) -- Marketing's role in supporting the organisation's market orientation -- 4.3 Sustainable entrepreneurship -- Values, norms and sustainable entrepreneurs -- Sustainable entrepreneurs in the community -- Ownership and sustainable entrepreneurship -- Growth -- Environmental resilience -- 4.4 Sustainable branding -- Brand personalities -- Brand equity -- Brand positioning -- Brand communities -- Reputation -- 4.5 Global Sustainable Marketing -- Key factors in global marketing -- Foreign Direct Investment (FDI) -- Vulnerable states -- Global marketing and the Macro environments -- Increasing investment in Sustainable Development -- Sociocultural factors -- Gender balance -- Technology factors -- Global marketing and the Micro environments -- Global Marketing and the Marketing Mix -- Sustainable distribution -- 4.6 Digital marketing in the sustainable age -- Mobile -- The Internet of Things (IoT) -- Out of Home (OoH) -- Virtual Reality (VR) -- Augmented Reality (AR) -- Personalisation and customisation -- Digital marketing research -- Onsite versus offsite data -- Analytics -- Big Data -- Kelley's 3S approach: Search, Site and Social -- Listening -- 4.7 SMEs and micro-enterprises -- The Decision-Making Unit (DMU) -- SMEs and sustainability -- SMEs' sustainability barriers -- Tools and frameworks -- 4.8 Charities, not-for-profits and third-sector organisations -- Index , Analysis -- Presenting findings -- Mobile research -- Marketing agencies -- Barriers to effective research -- 1.7 Systems and customer centricity -- The five planets theory -- Economic systems -- Organisational systems -- The Marketing Information System (MkIS) -- CRM -- 2 The Marketing Mix -- 2.1 Communications (aka marcomms) -- Noise -- Word of Mouth (WoM) -- Push, pull and profile strategies -- The Comms Mix -- Advertising -- Public Relations (PR) -- Integrated Marketing Communications (IMC) -- Digital platforms -- The use of Communications Agencies -- Measuring Marcomms -- 2.2 Convenience (aka place) -- Marketing channels -- The use of intermediaries -- Brick and/or click -- Market coverage -- Distribution logistics -- Sustainable distribution -- 2.3 Customer Benefits (aka Product) -- Anatomy of a product -- Classifying goods -- The Product Portfolio -- Product Life Cycle (PLC) -- The PLC as a coordinating tool -- The Product Adoption Curve (aka the diffusion curve) -- New Product Development (NPD) -- The NPD process -- Barriers to good NPD -- Developing sustainable products -- Choice editing -- 2.4 Cost to consumers (aka Price) -- Pricing perspectives -- Pricing techniques -- Technology and pricing -- Vouchers and cashback -- Sustainable pricing -- 2.5 The Services Mix -- Services marketing versus marketing services -- Characteristics of services -- The extended marketing mix for services -- Service quality -- 3 Sustainable Marketing Planning -- Objectives, strategies and tactics -- 3.1 Planning frameworks -- Scenario planning -- Goal setting -- 3.2 Situation review -- Marketing audits -- The internal marketing environment -- Internal environment analysis tools -- McKinsey 7S framework -- Core Competence Framework -- Boston Control Group (BCG) matrix -- Directional Policy Matrices -- Value Chain Analysis (VCA) , The "Micro" marketing environment -- Communities and networks in the Micro environment -- Online communities -- Tribes -- Creating networks and communities -- Microenvironment analysis tools -- Porter's Five Forces -- 5Ms -- Mendelow grid -- Balanced Scorecard -- 3.3 External environmental frameworks and analysis -- The macro environment -- Identifying future trends -- Macro-frameworks -- Economics -- Politics -- Information -- Sociocultural -- Technology -- Legal -- GDPR -- Online GDPR -- Environment -- Reduce, recycle, repair, repurpose and reuse -- Ethical -- Issues with the environmental tools and frameworks -- The SWOT summary -- 3.4 Generating useful SM objectives -- TOWS analysis -- 3.5 Strategic SM choices (i) - Sustainable segmentation, targeting and positioning -- Segmentation -- Segments and sustainability -- Targeting -- Ethical targeting -- Positioning -- Sustainable positioning -- 3.6 Strategic SM choices (ii) - choosing a strategy to achieve SM objectives -- Schumpeter's Creative Destruction -- Mintzberg's deflected and realised strategies -- Strategy formulation -- Porter's Generic Strategies -- Ansoff -- Practical steps towards Sustainable Marketing (SM) -- 3.7 Issues of control and measuring value -- Key Performance Indicators (KPIs) -- 540-degree feedback -- Hard and soft controls -- Budget -- A sustainable marketing benchmarking framework -- 3.8 Barriers to adopting Sustainable Marketing Planning -- Focus -- Responsibility for ownership -- Shareholders -- Multiple stakeholder interests -- Short-termism -- Predominant sales orientation -- SMEs don't need to plan -- Crisis management -- Overcoming barriers to adoption -- 4 Marketing themes in the 21st century -- 4.1 Relationship Marketing (RM) -- Defining RM -- CRM and RM -- Loyalty -- Loyalty versus satisfaction -- Measuring and monitoring online loyalty -- Benefits of RM

Additional Edition: Print version Richardson, Neil Sustainable Marketing Planning Oxford : Taylor & Francis Group,c2019 ISBN 9780367025205

Language: English

Keywords: Electronic books

URL: FULL  ((OIS Credentials Required))