Format:
1 Online-Ressource (219 pages)
ISBN:
9783662614211
Series Statement:
Management for Professionals Ser
Note:
Description based on publisher supplied metadata and other sources
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Intro -- Preface -- Contents -- About the Authors -- Introduction: Storytelling, Storylistening, and the Stories About Your Boss -- Example -- Literature -- Part I: The Narrative Side of Organizations -- Stories: What Organizations Are Made Of -- A Storytelling Animal -- Our Brain Thinks in Stories -- Humans Are ''Storytelling Animals'' -- A Story Is a Form of Change -- Organizations Are the Sum of Their Stories -- Narrative Organizations -- Characteristics of Organizations -- Example -- Types of Organizations -- Example -- Example -- How the View of Organizations Has Evolved -- The Narratives of an Organization -- Organizations as Narrative Systems -- Literature -- The Cartography of Narrative Organizations -- We Are the Sum of Our Stories: Identity in Organizations -- The Narrative Construction of Identity -- Working on the Identity of an Organization -- Stories Reveal What Matters to Us: The Purpose and Meaning of Organizations -- How to Cultivate and Develop a Meaningful Narrative -- Narratives of Meaninglessness -- The Role of Managers -- Meaning Makes Efficient -- What Actions Speak Of: The Values of Organizations -- Values as Stories -- Changing Values -- Example -- The Perks of Values -- Example -- When We Share Our Experiences: The Knowledge of Organizations -- Why Is Working with Stories So Successful? -- Example -- Example -- Explicit and Implicit Knowledge -- Subject Knowledge and Organizational Knowledge -- Example -- Losing Knowledge -- Stories Are Always Everywhere: Communication in Organizations -- Directed and Undirected Communication -- Dissonant Communication -- Example -- Storylistening -- Communication as ''Carrier Medium'' of Organizational Culture -- Example -- Literature -- Why the Future Belongs to Narratively Competent Organizations -- Narration Creates Resonance -- Example
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The Paradigm Shift: Resonance Through Narrative Work -- Narrative Work Is the Prerequisite to Agility, Transformation, Innovation, and Fast Reactions -- Literature -- Intermezzo: Clearings in the Jungle of Narrative Terms -- Literature -- Part II: Change, Transformation, and Renewal -- Rabbit Holes to Narrative Organizations -- The Stone That Makes a Ripple in the Water: or Something Else Entirely? -- How to Bring the Narrative Perspective to Organizations -- Entryways into the Narrative Warren -- Literature -- Narrative Interviews: The Big Stories -- The Stories of Others: How to Learn More About Employees, Customers, Partners, and the Ecosystem of an Organization Through St... -- Example -- What Are Narrative Interviews? -- Applications for Narrative Interviews -- Example -- Literature -- The Storylistening Workshop: Sharing Experiences -- What Is a Storylistening Workshop? -- Case Study with the SWM Munich -- Various Applications and Variants of Storylistening Workshops -- Example -- Hands On: How to Hold a Storylistening Workshop -- Event Curve: Identifying Central Experiences -- What Is an Event Curve? -- Hands On: How to Use Event Curves -- The Various Applications of Event Curves -- Literature -- Learning Histories: Learning from Multiple Perspectives -- What Are Learning Histories? -- How Do Companies Benefit from Learning Histories? -- The Six Phases of Working with Learning Histories -- The Three Imperatives of Learning Histories -- Case Study at the Aircraft Engine Manufacturer MTU Aero Engines -- Areas of Application of Learning Histories -- Literature -- Core Story: Finding a Common Denominator -- Variants of Core Stories -- Example -- Developing a Core Narrative -- Case Study: Storytelling in the Press and Public Relations at Porsche AG -- Narrative System Map: Analyzing the Culture of Organizations -- Example
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Drawing a Narrative System Map -- Example -- Example -- Applications of Narrative System Maps -- Literature -- Transfer Stories: Retrieving Hidden Knowledge -- Transfer Stories: A Narrative and Structured Approach to Knowledge Transfer -- Literature -- Case Study: Narrative Knowledge Transfer with Leaving Experts -- Interview with Jörg Lipphardt, HVBG -- Hero's Journey: Imbuing Projects and Processes with Life -- What Is the Hero's Journey? -- Case Study on the Application of the Hero's Journey: Conflicts in a Team -- Hands On: How to Use a Hero's Journey in a Workshop -- The Many Applications of the Hero's Journey -- How to Make Your PowerPoint Presentations More Exciting with the Hero's Journey -- Literature -- Actants: Establishing the Field of Relational Forces -- Possible Applications of the Actantial Model -- Hands On: How to Use the Actantial Model -- Literature -- Springboard Story: Using Stories to Win Over People -- What Is a Springboard Story? -- Example of a Springboard Story -- Case Study About the Use of a Springboard Story at a Health Insurance Company -- Hands On: How to Use Springboard Stories in Seminars and Workshops -- Applications of Springboard Stories -- Springboard Stories Are Used in the Following Contexts -- Literature -- 90-Second Backstory: Saying a Lot in a Short Time -- What Is the 90-Second Backstory? -- Example -- The Backstory of Organizations -- The 90-Second Backstory in a Workshop on Content Development for Employer Branding Measures -- Possible Applications of the 90-Second Backstory -- Applications of the 90-Second Backstory -- Literature -- Working with Metaphors: Building Parallel Worlds -- What Are Metaphors and What Do They Do? -- How Organizations Can Work with Metaphors -- Case Study: An Organization Sets Sail -- Potential Applications of Metaphors in Organizations
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Some Pitfalls You Should Avoid When Working with Metaphors -- Case Study on the Use of Metaphors for a Cultural Change Project at an International Beverage Company -- Conclusion -- Literature -- Case Study: Storytelling for Urban Development in Bad Bergzabern -- Narrative Change Architecture: Making Change Accessible -- The Change Story -- Example -- Steps Toward a Narrative Change Architecture -- Creating Interventions and Experiences with Narrative Approaches -- Example -- Normalizing Change -- Literature -- Narrative Strategy Development: Narrating the Path Toward the Future -- Strategy Development: Shaping the Future with Narratives -- Open and Closed Story Worlds -- Example -- How to Develop an Open Story About the Future -- Which Story Form Is Right for My Organization? -- Literature -- Case Study on Future Stories: A Narrative Change Process at the Vorarlberger Kinderdorf -- Epilogue: Five First Steps to Become a Narrative Organization -- Step 1: Create Spaces Where Storytelling Becomes Possible -- Step 2: Hone Your Listening Skills -- Step 3: Learn More About the Present of Your Organization by Taking the Stories of Its Past Seriously -- Step 4: Develop Visions, Missions, and Strategies in a Narrative Way -- Step 5: Be Curious about the Stories of Others -- The Elixir: Seven Classics on the Narrative Perspective -- David M. Boje (2008): Storytelling Organizations. Sage, Los Angeles, London, New Delhi, Singapore -- Jerome Bruner (1986): Actual Minds, Possible Worlds. Harvard University Press, Cambridge, London -- Joseph Campbell (2008): The Hero with a Thousand Faces. New World Library, Novato -- Jonathan Gottschall (2012): The Storytelling Animal. How Stories Make Us Human. Mariner Books, Boston, New York -- A. Kleiner and G. Roth (1996). Field Manual for a Learning Historian. MIT-COL and Reflection Learning Associates
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Yuri M. Lotman (1977). The Structure of the Artistic Text. University of Michigan, Ann Arbor -- Michael White (2007). Maps of Narrative Practice. WW Norton, New York
Additional Edition:
Erscheint auch als Druck-Ausgabe Erlach, Christine Narrative Organizations Berlin, Heidelberg : Springer Berlin / Heidelberg,c2020 ISBN 9783662614204
Language:
English
Subjects:
Economics
,
General works
Keywords:
Unternehmen
;
Erzählen
;
Kommunikation
;
Narrativität
;
Organisatorisches Lernen
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