Format:
1 online resource (451 pages)
Edition:
6th ed
ISBN:
9781119362449
Note:
Description based on publisher supplied metadata and other sources
Additional Edition:
Erscheint auch als Druck-Ausgabe Scott, David Meerman The New Rules of Marketing and PR : How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly Newark : John Wiley & Sons, Incorporated,c2017 ISBN 9781119362418
Language:
English
Subjects:
Economics
Keywords:
Telemarketing
;
Internet
;
World Wide Web 2.0
;
Online-Marketing
;
Öffentlichkeitsarbeit
;
World Wide Web 2.0
;
Öffentlichkeitsarbeit
;
Marketing
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