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  • Berlin International  (7)
  • Heinrich-Mann-Bibl. Strausberg
  • Hertie School
  • SB Wittenberge
  • Harris, Paul
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  • 1
    Online-Ressource
    Online-Ressource
    The fundamentals of graphic design / (2009)
    Lausanne, Switzerland :AVA,
    Details
    UID:
    kobvindex_INT0003470
    Umfang: 1 electronic resource (192 pages) : , richly illustrated (chiefly colour).
    ISBN: 9782940373826 , 2940373825
    Serie: AVA academia
    Inhalt: MACHINE-GENERATED SUMMARY NOTE: "The book covers key aspects of design, including typography, art direction, production and finishing, environmental design, and self-promotion. It also examines the broader implications of graphic design, including social responsibility, its role in art and its future. 'The Fundamentals of Graphic Design' places graphic design in its socio-historical context, discussing its influences and development. It includes contributions of work from contemporary designers, including Pentagram, Why Not Associates and Studio Myerscough. It is an ideal guide for anyone starting out or seeking a role in the world of graphic design."
    Anmerkung: INDEX NOTE: includes index.
    Sprache: Englisch
    Schlagwort(e): Textbooks ; Handbooks and manuals
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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    Online-Ressource
    Berlin International
  • 2
    Bild
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    Design thinking for visual communication / (2015)
    London, UK :Fairchild,
    Details
    UID:
    kobvindex_INT0000667
    Umfang: 192 pages : , richly illustrated (chiefly colour) ; , 23 x 16 cm.
    Ausgabe: 2nd edition.
    ISBN: 9781472572714 (pbk.) , 1472572718 (pbk.)
    Serie: Basics design
    Inhalt: MACHINE-GENERATED SUMMARY NOTE: "How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more. Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favour of a useable approach to design as a problem-solving activity. The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used."
    Inhalt: MACHINE-GENERATED SUMMARY NOTE: "An introductory guide to generating creative ideas and concepts for graphic designers".
    Anmerkung: EDITORIAL NOTE: 1st edition published with title: Design thinking. Lausanne, Switzerland : AVA Academia, ©2010. , INDEX NOTE: includes index and glossary. , MACHINE-GENERATED CONTENTS NOTE: Introduction -- STAGES OF THINKING : The design process ; Stage one - Define ; Stage two - Research ; Stage three - Ideate ; Stage four - Prototype ; Stage five - Select ; Stage six - Implement ; Stage seven - Learn ; Industry view : NB Studio -- RESEARCH : Identifying drivers ; Information gathering ; Target groups ; Samples and feedback ; Industry view : Tanner Christensen -- IDEA GENERATION : Basic design directions ; Questions and answers ; Themes of thinking ; Inspiration and references ; Brainstorming ; Value ; Inclusion ; Sketching ; Industry view : Planning Unit -- REFINEMENT : Thinking in images ; Thinking in signs ; Appropriation ; Humor ; Personification ; Visual metaphors ; Modification ; Thinking in words ; Type 'faces' ; Thinking in shapes ; Thinking in color ; Thinking in technology ; Industry view : Lavernia & Cienfuegos -- PROTOTYPING : Developing designs ; 'Types' of prototype ; Vocabulary ; What to do if you get stuck ; Industry view : Second Story -- IMPLEMENTATION : Format ; Materials ; Finishing ; Media ; Scale ; Series/Continuity ; Industry view : Design is Play -- Exercises -- Glossary -- Index -- Credits.
    Sprache: Englisch
    Schlagwort(e): Handbooks and manuals
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  • 3
    Online-Ressource
    Online-Ressource
    Print & finish (2014)
    London, England : Fairchild Books
    Details
    UID:
    kobvindex_INT57163
    Umfang: 1 online resource (184 pages)
    Ausgabe: Second edition
    ISBN: 9782940496747
    Weitere Ausg.: Print version Ambrose, Gavin. Print & finish. London, England ; New York, New York : Fairchild Books, c2014 ISBN 9782940439126
    Sprache: Englisch
    Schlagwort(e): Electronic books ; Electronic books
    URL: FULL  ((OIS Credentials Required))
    URL: FULL  ((OIS Credentials Required))
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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    Online-Ressource
    Berlin International
  • 4
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    Layout (2011)
    Lausanne, Switzerland : AVA
    Details
    UID:
    kobvindex_INT0002059
    Umfang: 215 pages , richly illustrated (chiefly colour) , 23 x 16.5 cm
    Ausgabe: 2nd edition
    ISBN: 9782940411498 , 2940411492
    Serie: Basics design ; 02
    Inhalt: "Basics Design 02: Layout (2nd edition) provides a guide to the effective arrangement of text and image elements within a design scheme, enabling students to learn how to create powerful forms of visual communication in both print and electronic media. This title addresses both practical and aesthetic considerations, including the arrangement of graphic elements within a design scheme and what happens when the grid is abandoned. Essential design concepts are explored with illustrative examples taken from contemporary practice. The second edition includes considerable new and revised content from the authors, and it will prove indispensable to anyone wishing to acquire a thorough knowledge of the principles of layout as used in modern design."
    Anmerkung: EDITORIAL NOTE: previous edition: 2005 , Introduction -- THE BASICS : What is layout? ; Imposition ; Working with pages ; The golden section. -- THE GRID : The symmetrical grid ; Symmetrical variations ; Asymmetrical grids ; Developing the grid ; The baseline grid ; Cross-alignment ; Working without a grid. -- ELEMENTS ON A PAGE : Columns and gutters ; Images ; Alignment ; Hyphenation and justification ; Hierarchy ; Arrangement ; Entry points ; Pace. -- FORM AND FUNCTION : Dividing the book ; Appropriation ; Exquisite corpse ; Binding. -- LAYOUT IN USE : Scale ; Indexing ; Orientation ; Dividing the page ; Structure/unstructure ; Paper engineering ; Passe partout ; Juxtaposition. -- MEDIA : Magazines and brochures ; Websites ; Moving image ; Packaging. -- Glossary -- Exercises -- Index and acknowledgements -- Contacts -- Working with ethics
    Sprache: Englisch
    Schlagwort(e): Handbooks and manuals
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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  • 5
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    The fundamentals of graphic design (2020)
    London, UK : Bloomsbury
    Details
    UID:
    kobvindex_INT0003407
    Umfang: 191 pages , richly illustrated (colour) , 23 x 20 cm
    Ausgabe: 2nd edition
    ISBN: 9781474269971 , 1474269974
    Inhalt: "Introducing students to the field of graphic design through inspirational examples and clear, practical advice, The Fundamentals of Graphic Design has been fully updated to reflect the changes in today's technologies and graphic design practice. With a new section expanding the coverage of digital design tools and new material on social media, apps plus more on design for the Web, the book gives students a unique overview of what graphic designers do and how they work, historical influences on the field, and coverage of design thinking and the production process."
    Anmerkung: EDITORIAL NOTE: previous edition published as: The fundamentals of graphic design / Gavin Ambrose + Paul Harris. Lausanne : AVA, ©2009 , INDEX NOTE: includes index. , Introduction -- GRAPHIC DESIGN AS A DISCIPLINE : What is graphic design? ; What is a graphic designer? ; Group structures and working methods ; Graphic design today -- INFLUENCES AND CREATIVE ELEMENTS : Graphic design: art or craft? ; Industrialisation ; Technology ; Typography ; Consumerism ; Identity and branding ; Social responsibility ; Modernism and postmodernism ; Nostalgia and rhetoric ; Semiotics ; Vernacular -- THE GRAPHIC DESIGN PROCESS : The brief ; Articulating design ; Sources of inspiration ; Design as problem solving ; Creative thinking ; Wit and humour ; Layers of meaning ; Development and experimentation ; Art direction ; Prototyping ; Commissioning art -- DELIVERING THE MESSAGE : Print ; Direct mail and digital marketing ; Information design ; Packaging ; Screen design ; Environmental design -- PROCURING WORK : Self-promotion ; Portfolios -- THE PRODUCTION PROCESS : Basic tools ; Digital tools ; Specialist colour ; File formats ; Print finishing -- APPENDIX : Glossary ; Organisations and online resources ; Index ; Acknowledgements
    Sprache: Englisch
    Schlagwort(e): Handbooks and manuals ; Textbooks
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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  • 6
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    The layout book (2020)
    London, UK : Bloomsbury
    Details
    UID:
    kobvindex_INT0004713
    Umfang: 208 pages , richly illustrated (chiefly colour) , 30 x 22 cm
    Ausgabe: 2nd edition, reprint
    ISBN: 9781350177123 , 1350177121
    Serie: Required reading range
    Inhalt: "A fascinating exploration of this fundamental aspect of graphic design, The Layout Book explains the hows, whys and why-nots of the placing of elements on a page or screen layout. A historical overview of the subject is followed by a systematic look at key theoretical principles and practical applications. Offering a huge array of potential layout options and with over 200 color illustrations from some of the world's leading design studios, whether you are working in print or digital media this book encompasses a variety of creative approaches. The second edition has also been updated to include interviews with practising designers, as well as new exercises to aid readers in their own explorations. Invaluable for design students looking for a better understanding of layout design, and inspiring for working designers, The Layout Book proves itself as a graphic design must-have."
    Anmerkung: EDITORIAL NOTE: previous edition: Lausanne, Switzerland : AVA, ©2007 , EDITORIAL NOTE: this edition first published: London : Fairchild, 2015 , Introduction 1 Historical Context Numbers and proportion/ The Golden Section/ The Van de Graaf canon/ Villard de Honnecourt's Diagram /Fibonacci Numbers/ Preferred Numbers/ Corbusier/The Vocabulary of Layout Design Representation and Reality/ Layout today 2 Basic Principles and 'rules' Relative and Absolute Measurements/ Dynamic rectangles/ Proportion/ Book Sizes/ Special numbers/ Number sequences 3 Grids and Formations The Grid/ Columns/ Anatomy of a grid/ Fields or Modules/ The Baseline Grid/ Gutter/ Picture boxes/ Runaround and wraps/ Complex or compound grids/ Multi-column Grids/ Orientation/ Angles/ Broadside/ Emphasis/ Hierarchy 4 Objects on a page How we read a page/ Balance/ Juxtaposition/ Typography/ Alignment/ Leading and fonts/ Hyphenation and justification/ Folios/ Marginalia/ Pace/ Layers/ Measure/ White Space/ Dots/ Lines/ Texture and typographic colour/ Passepartout 5 Case Studies Michael Worthington (US)/ Bruce Mau Associates (US) /Bob Aufuldish (US)/ Fabio Ongarato (Australia)/ Mucho (Spain)/ A2/SW/HK (UK)/ Hagen Verleger (Germany) 6 Exercises The Van De Graaf Canon/ Poster Design/ An Exercise in Editorial Complexity/Action Layout/ Flatland/ Visual Storytelling and Narrative Form/6x6 Collaborative Letterpress Project Glossary Index
    Sprache: Englisch
    Schlagwort(e): Handbooks and manuals
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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  • 7
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    Grids for graphic designers (2021)
    London, UK : Bloomsbury
    Details
    UID:
    kobvindex_INT0005047
    Umfang: 216 pages , richly illustrated (chiefly colour) , 23 x 16 cm
    Ausgabe: 3rd edition
    ISBN: 9781474254779 , 1474254772
    Serie: Basics design
    Inhalt: "Fully updated, the third edition of Grids for Graphic Designers explores this important tool which is part of every designer's practice- whether it involves digital or print-based media. With over 200 illustrations plus six new interviews with design practitioners such as Second Story, Brody Associates and Peter Dawson, the student is introduced to the creative use of grids in contemporary practice as well as the basic principles that underlie their effective use. Written and designed by best-selling authors Gavin Ambrose and Paul Harris, this clear and concise introduction to the use of grids in design covers all the basics and the expanded section of activities and exercises allows students to implement what they have learned."
    Anmerkung: EDITORIAL NOTE: previous edition published as: Grids. 2012 , INDEX NOTE: includes index and glossary , Introduction -- The need for grids -- Grid basics -- Grid types -- Grid elements -- Grid usage -- Online grids -- Glossary -- Index
    Sprache: Englisch
    Schlagwort(e): Handbooks and manuals
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