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  • UB Potsdam  (12)
  • TH Brandenburg
  • Politologie  (7)
  • Informatik  (5)
  • Electronic books
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  • 1
    UID:
    b3kat_BV046062880
    Umfang: 1 Online-Ressource (xxii, 426 Seiten) , 160 Illustrationen, 79 Illustrationen (farbig)
    ISBN: 9783030134990
    Weitere Ausg.: Erscheint auch als Druck-Ausgabe ISBN 978-3-030-13498-3
    Sprache: Englisch
    Fachgebiete: Informatik
    RVK:
    Schlagwort(e): Softwareentwicklung ; Informationssystem ; Aufsatzsammlung ; Electronic books
    URL: Volltext  (kostenfrei)
    URL: Volltext  (kostenfrei)
    URL: Full-text  ((OIS Credentials Required))
    Mehr zum Autor: Reussner, Ralf
    Mehr zum Autor: Goedicke, Michael
    Mehr zum Autor: Märtin, Lukas
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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  • 2
    Online-Ressource
    Online-Ressource
    Toronto ; Buffalo ; London :University of Toronto Press,
    UID:
    almahu_BV043402630
    Umfang: 1 Online-Ressource (xi, 334 Seiten).
    ISBN: 978-1-4875-1139-5
    Anmerkung: Titel ist im Rahmen der Initiative Knowledge Unlatched frei zugänglich
    Weitere Ausg.: Erscheint auch als Druck-Ausgabe ISBN 978-1-4426-3749-8
    Sprache: Englisch
    Fachgebiete: Politologie
    RVK:
    Schlagwort(e): Bürger ; Politisches Engagement ; Republikanismus ; Tugend ; Politische Identität ; Electronic books
    URL: Volltext  (kostenfrei)
    URL: Volltext  (kostenfrei)
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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  • 3
    Online-Ressource
    Online-Ressource
    Cheltenham, UK ; Northampton, MA, USA : Edward Elgar Publishing
    UID:
    b3kat_BV044881657
    Umfang: 1 Online-Ressource (x, 288 Seiten) , Diagramme
    ISBN: 9781785369551
    Weitere Ausg.: Erscheint auch als Druck-Ausgabe ISBN 9781785369544
    Sprache: Englisch
    Fachgebiete: Wirtschaftswissenschaften , Politologie
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    Schlagwort(e): Öffentliches Gut ; Soziale Sicherheit ; Privatisierung ; Aufsatzsammlung ; Electronic books ; Aufsatzsammlung
    URL: Volltext  (URL des Erstveröffentlichers)
    URL: Volltext  (Deutschlandweit zugänglich)
    Mehr zum Autor: Getzner, Michael 1966-
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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  • 4
    Online-Ressource
    Online-Ressource
    London ; New York ; Oxford ; New Delhi ; Sydney :I.B. Tauris,
    UID:
    almahu_BV046662349
    Umfang: 1 Online-Ressource (xxii, 205 Seiten) : , Karten.
    Ausgabe: Second edition
    ISBN: 978-1-8386-0126-3 , 978-1-8386-0125-6
    Inhalt: "The world is currently witnessing an Arctic Scramble as the major powers compete to demarcate and occupy Arctic territory. The region is known to be home to large gas and oil reserves, and its position at the top of the globe holds significant trading and military advantages. Yet the territorial boundaries of the region remain ill-defined and Russia, under the increasingly bold foreign policy of Vladimir Putin, has emerged as a forceful power in the region. Geir Hn̜neland investigates the political contexts and international tensions surrounding Russia s actions, focusing especially on the disputes which have emerged in the Barents Sea, where European and Russian interests compete directly. Skillfully delineating Russian policy in the region, and analyzing the mineral and environmental consequences of the recent treaty agreements, Russia and the Arctic is a crucial addition to our understanding of contemporary International Relations concerning the Polar North. This new updated edition takes into account Russia's recent moves in the Arctic region, and the development of the Arctic council."
    Anmerkung: Previous edition: 2016. - Previous edition: 2016. - Includes bibliographical references and index , New Foreword: The Arctic and Russia Today -- Introduction -- 1. Russian Identity between North and West -- 2. The Rush for the North Pole -- 3. Delimitation of the Barents Sea -- 4. Management of Marine Resources -- 5. Region Building, Identity Formation -- 6. Arctic Talk, Russian Policy -- Notes -- Bibliography -- Index. - Mode of access: World Wide Web
    Weitere Ausg.: Erscheint auch als Druck-Ausgabe ISBN 978-1-83860-123-2
    Sprache: Englisch
    Fachgebiete: Politologie , Slawistik
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    Schlagwort(e): Politik ; Nationalbewusstsein ; Electronic books
    URL: Volltext  (URL des Erstveröffentlichers)
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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  • 5
    Online-Ressource
    Online-Ressource
    Amsterdam : Academic Press
    UID:
    b3kat_BV039830057
    Umfang: 1 Online-Ressource (1 online resource (viii, 174 p.))
    ISBN: 9780123849588 , 0123849586
    Anmerkung: Computability Theory: An Introduction to Recursion Theory, provides a concise, comprehensive, and authoritative introduction to contemporary computability theory, techniques, and results. The basic concepts and techniques of computability theory are placed in their historical, philosophical and logical context. This presentation is characterized by an unusual breadth of coverage and the inclusion of advanced topics not to be found elsewhere in the literature at this level. The text includes both the standard material for a first course in computability and more advanced looks at degree structures, forcing, priority methods, and determinacy. The final chapter explores a variety of computability applications to mathematics and science. Computability Theory is an invaluable text, reference, and guide to the direction of current research in the field. Nowhere else will you find the techniques and results of this beautiful and basic subject brought alive in such an approachable way. Frequent historical information presented throughout More extensive motivation for each of the topics than other texts currently available Connects with topics not included in other textbooks, such as complexity theory , 1. The Computability Concept; 2. General Recursive Functions; 3. Programs and Machines; 4. Recursive Enumerability; 5. Connections to Logic; 6. Degrees of Unsolvability; 7. Polynomial-Time Computability; Appendix: Mathspeak; Appendix: Countability; Appendix: Decadic Notation , Includes bibliographical references and index , The computability concept -- General recursive functions -- Programs and machines -- Recursive enumerability -- Connections to logic -- Degrees of unsolvability -- Polynomial-time computability -- A1: Mathspeak -- A2: Countability -- A3: Decadic Notation
    Sprache: Englisch
    Fachgebiete: Informatik , Mathematik
    RVK:
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    Schlagwort(e): Rekursionstheorie ; Electronic books ; Electronic books ; Electronic books
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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  • 6
    Online-Ressource
    Online-Ressource
    [San Rafael, California] : Morgan & Claypool Publishers
    UID:
    b3kat_BV040095264
    Umfang: 1 Online-Ressource (xv, 111 Seiten)
    Ausgabe: Online-Ausgabe Palo Alto, Calif. ebrary605 L
    ISBN: 9781608456024
    Serie: Synthesis lectures on data management #23
    Anmerkung: Includes bibliographical references
    Weitere Ausg.: Reproduktion von Loo, Boon Thau Declarative networking [2012]
    Weitere Ausg.: Erscheint auch als Druck-Ausgabe ISBN 978-1-60845-601-7
    Sprache: Englisch
    Fachgebiete: Informatik
    RVK:
    Schlagwort(e): Kommunikationsprotokoll ; Spezifikation ; Deklarative Programmierung ; Electronic books
    URL: Volltext  (URL des Erstveröffentlichers)
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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  • 7
    UID:
    gbv_896604152
    Umfang: 1 Online-Ressource (372 Seiten) , Diagramme
    Ausgabe: Also issued in print and PDF version
    ISBN: 9783653019711 , 3653019710 , 9783631628348 , 363162834X
    Serie: Labour, education & society 32
    Inhalt: This book examines the state of print and electronic media in the United States of America, Europe, and China. The latest mass communication advances demonstrate that we live in an increasingly media-centric world. The chapters include theoretical and empirical studies that shed light on the meaning of this development. The trajectory of people?s move to electronic communication is a global phenomenon affecting their daily life. Does this trend aid or impede democracy? Is there an emerging digital divide contributing to an increasing gap between the rich and poor people and nations? The four parts of this book explore various aspects of political socialization and its relationship with different media, including print, broadcasting, and the Internet
    Inhalt: Introduction -- Political socialization defined: setting the context -- Youth, peer culture, and everyday political consciousness -- Politics, education, and paradigmatic reconceptualism -- Media use in the United States -- Participation friendliness of political websites -- Empirical evaluation of government and websites -- The internet upholds the powers that be -- Metaphors in Euroland press -- Press reporting on the euro -- The Ukraine media on the orange revolution -- Post-communist media in Russia -- Media and terrorists -- Democracy and virtual politics -- The electronic media deficit -- Does the media reduce political participation? -- Implications for e-media, the press, government, and politics in China
    Anmerkung: Includes bibliographical references and indexes , Also issued in print and PDF version. , In English
    Weitere Ausg.: ISBN 9783631628348
    Weitere Ausg.: Erscheint auch als Druck-Ausgabe E-political socialization, the press and politics Frankfurt am Main : PL Acad. Research, 2014 ISBN 363162834X
    Weitere Ausg.: ISBN 9783631628348
    Sprache: Englisch
    Fachgebiete: Politologie , Soziologie
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    Schlagwort(e): USA ; Europa ; China ; Massenmedien ; Neue Medien ; Politische Sozialisation ; Electronic books ; Aufsatzsammlung
    Mehr zum Autor: Sünker, Heinz 1948-
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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  • 8
    Online-Ressource
    Online-Ressource
    Amsterdam : Elsevier
    UID:
    gbv_1650746954
    Umfang: Online-Ressource
    Ausgabe: 2. ed.
    ISBN: 9780444537263 , 0444537260 , 0444537279 , 9780444537270
    Serie: Elsevier insights
    Inhalt: This is an expanding field and the logical study of language is becoming more interdisciplinary playing a role in disciplines such as computer science, artificial intelligence, cognitive science and game theory. Completely revised and updated, this new edition, written by the leading experts in the field, presents an overview of the latest developments at the interface of logic and linguistics as well as providing a historical perspective. It is divided into three parts covering Frameworks, General Topics and Descriptive Themes. Completely revised and updated - includes over 25% new material Discusses the interface between logic and language Many of the authors are either the creators or very active developers of the theories they write about
    Anmerkung: Previous ed.: 1997. - Includes bibliographical references. - Description based on print version record , Preface Part 1 Frameworks 1. Montague Grammar, B. Partee and H. Hendriks 2. Categorial Type Logics M. Moortgat 3. Discourse Representation in Context H. Kamp & J. van Eijck 4.1 Situation Theory J. Seligman, L. Moss 4.2 Situations, Constraints and Channels E. Mares, J. Seligman, G. Restall 5.1 GB Theory: An Introduction J. Higginbotham 5.2 After Government and Binding Theory E. Stabler 6.1 Game-Theoretical Semantics J. Hintikka and G. Sandu 6.2 Game-Theoretical Pragmatics J.G. J̃ger Part 2 General Topics 7. Compositionality B. Partee & Th. Janssen 8. Types R. Turner 9.1 Dynamics R. Muskens, J. van Benthem, and A. Visser 9.2 Dynamic Epistemic Logic B. Kooi 10. Partiality J-E. Fenstad 11.1 Formal Learning Theory D. Osherson, D. de Jongh, E. Martin, S. Weinstein 11.2 Computational Language Learning M. van Zaanen, C. de la Higuera 12.1 Non-monotonicity in Linguistics R. Thomason 12.2 Non-monotonic Reasoning in Interpretation R. van Rooij, K. Schulz Part 3 Descriptive Topics 13.1 Generalized Quantifiers E. Keenan, D. Westerst̄hl 13.2 On the Learnability of Quantifiers R. Clark 14.1 Temporality M. Steedman 14.2 Tense, Aspect, and Temporal Representation H. Verkuyl 15.1 Plurals and Collectives J. L̜nning 15.2 Plural Discourse Reference A. Brasoveanu 16.1 Questions J. Groenendijk, M. Stokhof 16.2 Questions: Logic and Interactions J. Ginzburg. , Preface Part 1 Frameworks 1. Montague Grammar, B. Partee and H. Hendriks 2. Categorial Type Logics M. Moortgat 3. Discourse Representation in Context H. Kamp & J. van Eijck 4.1 Situation Theory J. Seligman, L. Moss 4.2 Situations, Constraints and Channels E. Mares, J. Seligman, G. Restall 5.1 GB Theory: An Introduction J. Higginbotham 5.2 After Government and Binding Theory E. Stabler 6.1 Game-Theoretical Semantics J. Hintikka and G. Sandu 6.2 Game-Theoretical Pragmatics J.G. J̃ger Part 2 General Topics 7. Compositionality B. Partee & Th. Janssen 8. Types R. Turner 9.1 Dynamics R. Muskens, J. van Benthem, and A. Visser 9.2 Dynamic Epistemic Logic B. Kooi 10. Partiality J-E. Fenstad 11.1 Formal Learning Theory D. Osherson, D. de Jongh, E. Martin, S. Weinstein 11.2 Computational Language Learning M. van Zaanen, C. de la Higuera 12.1 Non-monotonicity in Linguistics R. Thomason 12.2 Non-monotonic Reasoning in Interpretation R. van Rooij, K. Schulz Part 3 Descriptive Topics 13.1 Generalized Quantifiers E. Keenan, D. Westerst̄hl 13.2 On the Learnability of Quantifiers R. Clark 14.1 Temporality M. Steedman 14.2 Tense, Aspect, and Temporal Representation H. Verkuyl 15.1 Plurals and Collectives J. L̜nning 15.2 Plural Discourse Reference A. Brasoveanu 16.1 Questions J. Groenendijk, M. Stokhof 16.2 Questions: Logic and Interactions J. Ginzburg. , English
    Weitere Ausg.: ISBN 9780444537270
    Weitere Ausg.: ISBN 0444537279
    Weitere Ausg.: ISBN 1282955489
    Weitere Ausg.: ISBN 9781282955486
    Weitere Ausg.: ISBN 9786612955488
    Weitere Ausg.: ISBN 6612955481
    Weitere Ausg.: ISBN 0444537260
    Weitere Ausg.: ISBN 9780444537263
    Weitere Ausg.: ISBN 9780444537263
    Weitere Ausg.: Druckausg. Benthem, Johan van, 1949 - Handbook of logic and language Amsterdam : Elsevier, 2011 ISBN 9780444537263
    Weitere Ausg.: ISBN 0444537260
    Sprache: Englisch
    Fachgebiete: Informatik , Komparatistik. Außereuropäische Sprachen/Literaturen , Mathematik , Philosophie
    RVK:
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    Schlagwort(e): Logik ; Sprachphilosophie ; Sprachverarbeitung ; Electronic book ; Handbook ; Electronic books ; Aufsatzsammlung
    URL: Volltext  (lizenzpflichtig)
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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  • 9
    Online-Ressource
    Online-Ressource
    New York, NY [u.a.] : Continuum
    UID:
    gbv_1679528548
    Umfang: Online-Ressource
    ISBN: 9781501300561
    Inhalt: From the reign of lies to modern Russia : an astonishing -- Story -- Modern Russia - three reforming visions -- Russia smashed into a perverse logic in the 1990s -- Consciousnesses of Russia's realities -- Experts censured modern Russia's Western-driven economic -- Reforms -- Russia's Manhattan boys - some of them fell into disgrace -- Russia into the 2000s - oil and gas bonanza -- A divided society -- Russia's democracy and Russians' attitudes -- Clamping down on corruption - is it legitimate or not? -- Toward next Russia's Kremlin - it also loads with the -- Millionaires -- Russia and the international community -- Epilog -- Bibliography -- Statistical annex -- Acknowledgments -- Index.
    Anmerkung: Includes bibliographical references and index , Barrierefreier Inhalt: Compliant with Level AA of the Web Content Accessibility Guidelines. Content is displayed as HTML full text which can easily be resized or read with assistive technology, with mark-up that allows screen readers and keyboard-only users to navigate easily
    Weitere Ausg.: ISBN 9780826427724
    Weitere Ausg.: ISBN 9781441106797
    Weitere Ausg.: Available in another form
    Sprache: Englisch
    Fachgebiete: Geschichte , Wirtschaftswissenschaften , Politologie
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    Schlagwort(e): Putin, Vladimir Vladimirovič 1952- ; Russland ; Politisches System ; Geschichte 1990-2009 ; Electronic books
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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  • 10
    Online-Ressource
    Online-Ressource
    [San Rafael] : Morgan & Claypool Publishers
    UID:
    gbv_723615314
    Umfang: 1 Online-Ressource (116 Seiten)
    Ausgabe: Also available in print
    ISBN: 9781598298529
    Serie: Synthesis Lectures on Information Concepts, Retrieval, and Services #6
    Inhalt: This lecture presents an overview of the Web analytics process, with a focus on providing insight and actionable outcomes from collecting and analyzing Internet data. The lecture first provides an overview of Web analytics, providing in essence, a condensed version of the entire lecture. The lecture then outlines the theoretical and methodological foundations of Web analytics in order to make obvious the strengths and shortcomings of Web analytics as an approach. These foundational elements include the psychological basis in behaviorism and methodological underpinning of trace data as an empirical method. These foundational elements are illuminated further through a brief history of Web analytics from the original transaction log studies in the 1960s through the information science investigations of library systems to the focus on Websites, systems, and applications. Following a discussion of on-going interaction data within the clickstream created using log files and page tagging for analytics of Website and search logs, the lecture then presents a Web analytic process to convert these basic data to meaningful key performance indicators in order to measure likely converts that are tailored to the organizational goals or potential opportunities. Supplementary data collection techniques are addressed, including surveys and laboratory studies. The overall goal of this lecture is to provide implementable information and a methodology for understanding Web analytics in order to improve Web systems, increase customer satisfaction, and target revenue through effective analysis of user-Website interactions
    Inhalt: Understanding web analytics -- The foundations of web analytics: theory and methods -- Introduction -- Behavorism -- Behaviors -- Trace data -- Unobtrusive methods -- Web analytics as unobtrusive method -- Conclusion -- The history of web analytics -- Single websites -- Library systems -- Search engines -- Conclusion -- Data collection for web analytics -- Web server log files -- Page tagging -- Conclusion -- Web analytics fundamentals -- Visitor type -- Visit length -- Demographic and system statistics -- Internal search -- Visitor path -- Top pages -- Referrers and keyword analysis -- Errors -- Conclusion -- Web analytics strategy -- Key performance indicators -- Web analytics process -- Identify key stakeholders -- Define primary goals for your website -- Identify the most important site visitors -- Determine the key performance indicators -- Identify and implement the right solution -- Use multiple technologies and methods -- Make improvements iteratively -- Hire and empower a full-time analyst -- Establish a process of continuous improvement -- Choosing a web analytics tool -- Conclusion -- Web analytics as competitive intelligence -- Determining appropriate key performance indicators -- Commerce -- Lead generation -- Content/media -- Support/self-service -- Conclusion -- Supplementary methods for augmenting web analytics -- Surveys -- Review of appropriate survey literature -- Planning and conducting a survey -- Design a survey instrument -- Laboratory studies -- Conclusion -- Search log analytics -- Introduction -- Review of search analytics -- What is a search log -- How are these interactions collected -- Why collect this data -- What is the foundation of search log analysis -- How is search log analysis used -- How to conduct search log analysis -- Search log analysis process -- Data collection -- Fields in a standard search log -- Data preparation -- Cleaning the data -- Parsing the data -- Normalizing searching episodes -- Data analysis -- Analysis levels -- Conducting the data analysis -- Discussion -- Conclusion -- Conclusion -- Key terms -- Blogs for further reading
    Anmerkung: Description based upon print version of record , Understanding User -Web Interactions via Web Analytics; Synthesis Lectures on Information Concepts, Retrieval, and Services; ABSTRACT; Keywords; Preface; Acknowledgments; Contents; Chapter 1 Understanding Web Analytics; Chapter 2 The Foundations of Web Analytics: Theory and Methods; 2.1 INTRODUCTION; 2.2 BEHAVORISM; 2.3 BEHAVIORS; 2.4 TRACE DATA; 2.5 UNOBTRUSIVE METHODS; 2.6 WEB ANALYTICS AS UNOBTRUSIVE METHOD; 2.7 CONCLUSION; Chapter 3 The History of Web Analytics; 3.1 SINGLE WEBSITES; 3.2 LIBRARY SYSTEMS; 3.3 SEARCH ENGINES; 3.4 CONCLUSION; Chapter 4 Data Collection for Web Analytics , 4.1 WEB SERVER LOG FILES4.2 PAGE TAGGING; 4.3 CONCLUSION; Chapter 5 Web Analytics Fundamentals; 5.1 VISITOR TYPE; 5.2 VISIT LENGTH; 5.3 DEMOGRAPHIC AND SYSTEM STATISTICS; 5.4 INTERNAL SEARCH; 5.5 VISITOR PATH; 5.6 TOP PAGES; 5.7 REFERRERS AND KEYWORD ANALYSIS; 5.8 ERRORS; 5.9 CONCLUSION; Chapter 6 Web Analytics Strategy; 6.1 KEY PERFORMANCE INDICATORS; 6.2 WEB ANALYTICS PROCESS; 6.2.1 Identify Key Stakeholders; 6.2.2 Define Primary Goals for Your Website; 6.2.3 Identify the Most Important Site Visitors; 6.2.4 Determine the Key Performance Indicators , 6.2.5 Identify and Implement the Right Solution6.2.6 Use Multiple Technologies and Methods; 6.2.7 Make Improvements Iteratively; 6.2.8 Hire and Empower a Full-Time Analyst; 6.2.9 Establish a Process of Continuous Improvement; 6.3 CHOOSING A WEB ANALYTICS TOOL; 6.4 CONCLUSION; Chapter 7 Web Analytics as Competitive Intelligence; 7.1 DETERMINING APPROPRIATE KEY PERFORMANCE INDICATORS; 7.1.1 Commerce; 7.1.2 Lead Generation; 7.1.3 Content/Media; 7.1.4 Support/Self-Service; 7.2 CONCLUSION; Chapter 8 Supplementary Methods for Augmenting Web Analytics; 8.1 SURVEYS , 8.1.1 Review of Appropriate Survey Literature8.1.2 Planning and Conducting a Survey; 8.1.3 Design a Survey Instrument; 8.2 LABORATORY STUDIES; 8.3 CONCLUSION; Chapter 9 Search Log Analytics; 9.1 INTRODUCTION; 9.2 REVIEW OF SEARCH ANALYTICS; 9.2.1 What Is a Search Log?; 9.2.2 How Are These Interactions Collected?; 9.2.3 Why Collect This Data?; 9.2.4 What Is the Foundation of Search Log Analysis?; 9.2.5 How Is Search Log Analysis Used?; 9.2.6 How to Conduct Search Log Analysis?; 9.3 SEARCH LOG ANALYSIS PROCESS; 9.3.1 Data Collection; 9.3.2 Fields in a Standard Search Log; 9.3.3 Data Preparation , 9.3.4 Cleaning the Data9.3.5 Parsing the Data; 9.3.6 Normalizing Searching Episodes; 9.4 DATA ANALYSIS; 9.4.1 Analysis Levels; 9.5 DISCUSSION; 9.6 CONCLUSION; Chapter 10 Conclusion; Chapter 11 Key Terms; Chapter 12 Blogs for Further Reading; References; Author Biography; , Understanding web analytics -- The foundations of web analytics: theory and methods -- Introduction -- Behavorism -- Behaviors -- Trace data -- Unobtrusive methods -- Web analytics as unobtrusive method -- Conclusion -- The history of web analytics -- Single websites -- Library systems -- Search engines -- Conclusion -- Data collection for web analytics -- Web server log files -- Page tagging -- Conclusion -- Web analytics fundamentals -- Visitor type -- Visit length -- Demographic and system statistics -- Internal search -- Visitor path -- Top pages -- Referrers and keyword analysis -- Errors -- Conclusion -- Web analytics strategy -- Key performance indicators -- Web analytics process -- Identify key stakeholders -- Define primary goals for your website -- Identify the most important site visitors -- Determine the key performance indicators -- Identify and implement the right solution -- Use multiple technologies and methods -- Make improvements iteratively -- Hire and empower a full-time analyst -- Establish a process of continuous improvement -- Choosing a web analytics tool -- Conclusion -- Web analytics as competitive intelligence -- Determining appropriate key performance indicators -- Commerce -- Lead generation -- Content/media -- Support/self-service -- Conclusion -- Supplementary methods for augmenting web analytics -- Surveys -- Review of appropriate survey literature -- Planning and conducting a survey -- Design a survey instrument -- Laboratory studies -- Conclusion -- Search log analytics -- Introduction -- Review of search analytics -- What is a search log -- How are these interactions collected -- Why collect this data -- What is the foundation of search log analysis -- How is search log analysis used -- How to conduct search log analysis -- Search log analysis process -- Data collection -- Fields in a standard search log -- Data preparation -- Cleaning the data -- Parsing the data -- Normalizing searching episodes -- Data analysis -- Analysis levels -- Conducting the data analysis -- Discussion -- Conclusion -- Conclusion -- Key terms -- Blogs for further reading. , Also available in print. , System requirements: Adobe Acrobat reader. , Mode of access: World Wide Web.
    Weitere Ausg.: ISBN 9781598298512
    Weitere Ausg.: Erscheint auch als Druck-Ausgabe Understanding User-Web Interactions via Web Analytics
    Sprache: Englisch
    Fachgebiete: Informatik , Allgemeines
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    Schlagwort(e): World Wide Web ; Datenanalyse ; Benutzerverhalten ; Mensch-Maschine-Kommunikation ; Electronic books
    Bibliothek Standort Signatur Band/Heft/Jahr Verfügbarkeit
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