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Jägermeister Hausbesuch (2011)

Hillebrecht, Imke ; Blahudka, Robert

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UID:

(DE-627)668003227

Format: Ill.

ISBN: 3834925322

In: Brand Evolution, Wiesbaden : Gabler, 2011, (2011), Seite 447-460, 3834925322

In: 9783834925329

In: year:2011

In: pages:447-460

Language: German

Keywords: Aufsatz im Buch

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GBV

Book

Brand evolution : moderne Markenführung im digitalen Zeitalter ; mit Praxisbeiträgen von Google, Ferrero, Jägermeister, Mercedes-Benz, EnBW, Otto, Edelight und Anne Korn (2011)

Theobald, Elke [Herausgeber] 1963- ; Alby, Tom [Mitwirkender] ; Dragan, Alexander [Mitwirkender] ; [et al.]

Wiesbaden : Gabler

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UID:

(DE-101)1011919419

Format: XIII, 579 S. , Ill., graph. Darst. , 24 cm

Edition: 1. Aufl.

ISBN: 9783834925329

Note: Literaturangaben

Additional Edition: Erscheint auch als Online-Ausgabe Brand Evolution Wiesbaden : Gabler, 2011

Language: German

Keywords: Markenpolitik ; Internet

URL: Inhaltsverzeichnis

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