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  • 1
    UID:
    (DE-627)728439050
    Format: graph. Darst.
    ISSN: 1865-1992
    Note: Systemvoraussetzung: Acrobat Reader.
    In: International review on public and non-profit marketing, Berlin : Springer, 2004, 9(2012), 2 vom: Nov., Seite 97-104, 1865-1992
    In: volume:9
    In: year:2012
    In: number:2
    In: month:11
    In: pages:97-104
    Language: English
    Keywords: Aufsatz in Zeitschrift
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  • 2
    UID:
    (DE-627)862434440
    Format: 1 Online-Ressource (circa 20 Seiten) , Illustrationen
    Series Statement: Regional development & globalisation : best practices : 54th ERSA Congress : Saint Petersburg, Russia, 26-29 August 2014
    Content: Paper deals with the issue of a competitive advantage on the local level, its specifics, factors and a process of its creation, exploitation and building by using unique empirical case study. Through the theoretical knowledge, empirical research results and case study we want to point out how building a competitive advantage on the local level influences the development of the region and building of a strong competitive advantage on the regional level. The main aim of the paper is to define the process of identification, creation, building and exploitation of the local competitive advantage based on internal resources and cooperation and its influence on building the strong regional competitive advantage. The aim of the paper is fulfilled through processing wide theoretical knowledge supported by own empirical research results and an attractive case study. In the first part of the paper the theoretical knowledge about competitive advantage on the local level is processed. There are several theoretical approaches to a competitive advantage. As two basic approaches can be considered a market-based approach to the competitive advantage and a competitive advantage based on resources. A compromise between these two approaches offers demand orientated approach based on marketing places principles. A theoretical part of the paper is supported by the results of own empirical research aimed on identification and exploitation a competitive advantage on the regional and local level, its factors and their importance. The second part of the paper is dedicated to the methodology and results of own empirical research. The empirical research was realized through questionnaire survey by the Delphi method with an expert group consisting of domestic and foreign experts dealing with the issue of competitiveness and a competitive advantage. The third part of the paper summarizes practical implications of theoretical knowledge and empirical research results on the example of creating unique local production system located on the island Olkhon in lake Baikal. A basis for this local competitive advantage creates an excellent location on the island Olkhon inside the Baikal lake near the sacred place for Buryats. This uniqueness together with experienced and skilled human resources, developing and building of cooperation with the local suppliers and great reputation among the travelers from all over the world create strong inimitable competitive advantage. Even this competitive advantage is on the local level; it develops positively the whole island and helps to create the strong regional competitive advantage. The empirical case study is based on own experience gained during the research stay in Siberian Russia. The end of the paper includes conclusions, recommendation and inspiration for a practical exploitation of knowledge and experience contained in the paper.
    Language: English
    Keywords: Graue Literatur ; Kongressbeitrag
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  • 3
    UID:
    (DE-627)860135519
    Format: 1 Online-Ressource (circa 24 Seiten) , Illustrationen
    Series Statement: World renaissance : changing roles for people and places : programme and list of participations : ERSA 55th Congress : in conjunction with the 21th APDR Congress : 25-28 August 2015 - Lisbon, Portugal / Regional Science Association International; Lisbon School of Economics & Management, Universidade de Lisboa; Associação Portuguesa papa o Desenvolvimento Regional
    Content: The word smart belongs to the most used and for sure the trendiest words of the present. Currently the main aim of everything is to be smart. The same story appears with cities. Smart city is super trendy term and dream of development planners, urbanists, mayors, entrepreneurs, NGO´s and local communities. How to turn that dream into reality is a real challenge. Strategies of smart development are usually oriented on metropolitan areas and huge cities as these cities have great potential of any kind. CEE countries have different urban structure as western countries. In CEE countries there are only few metropolitan areas but they grow very fast, especially metropolitan areas including capital cities. Massive population growth and influx of population, despite many advantages, bring also a lot of problems to these metropolitan areas (environmental, transport, etc.) and increase disparities among capital city regions and rest of the regions in CEE countries. These metropolitan areas necessarily need to be smart, to be able to survive and service all their inhabitants. These metropolitan areas also have naturally good preconditions to become smart as they concentrate the best human capital of the countries. They concentrate creative class, are well equipped by culture and infrastructure, needed public infrastructure is already there. These areas also naturally concentrate the best entrepreneurs; all needed administrative institutions are available. Through the synergy effect, strong representation has also non-profit sector with several kinds of NGO´s involved in public life. However, not the whole Europe can, and also luckily don´t want to, live in metropolitan areas. A lot of smart people prefer small and medium-sized cities for life and work because of different reasons (for example quality of environment, family issues, high price of living in metropolitan area, overall quality of life etc…). This trend offers unique opportunity to small and medium-sized cities to attract smart people, keep smart youngsters in their territory, start up new entrepreneurs and to expand number of smart cities. CEE countries have very specific but generally common features. They have common part of history as were a part of Soviet Union, after reaching their independency in 1989 they have had to fight with common problems and issues. Although several countries are a part of the European Union and are trying to get closer to western European countries, there is still a big gap among western part of EU and CEE countries. The same story appears also in building smart cities. In comparison with Western countries there is still big gap in building real smart cities in the conditions of transitional economies. In the paper we pay attention to this issue. In the first part of the paper we process theoretical knowledge related with the topic of smart cities with focus on its possible exploitation in the conditions of transitional economies. Analytical part of the paper is aimed on mapping potential for creating smart cities in conditions of transitional economies. In the third part of the paper we process good practices related with building and functioning of smart cities that serve as a good example for policy and decision makers in condition of transitional economies.
    Language: English
    Keywords: Graue Literatur ; Kongressbeitrag
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  • 4
    UID:
    (DE-627)1835651887
    Format: 1 Online-Ressource (20 p)
    Content: Development of creative and cultural sector, which is based on internal resources of the territory, can ensure competitive advantage; and several factors of competitive advantage based on resources can be defined. Those factors are human capital, tangible and intangible potential as well as financial resources. The purpose of this paper is to elaborate on the importance of creativity as competitive advantage factor and to assess unique resources (tangible, intangible potential, human capital, financial resources) potentially leading to innovation in two EU member states, Slovenia and Slovakia. The paper presents the case study analysis and comparison of current and potential future situation in creative and cultural industries in Slovakia and Slovenia. The results of the study suggest that the foundations for the development of the creative and culture sectors are quite different in those two countries, and Slovenia tends to exhibit stronger current and potential future position in those industries compared to Slovakia
    Note: In: International Public Administration Review, Vol. XI, No. 3–4/2013 , Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments September 3, 2013 erstellt
    Language: English
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  • 5
    UID:
    (DE-627)852472080
    ISBN: 1784419400
    In: Marketing places and spaces, Bingley, UK : Emerald, 2015, (2015), Seite 155-172, 1784419400
    In: 9781784419400
    In: year:2015
    In: pages:155-172
    Language: English
    Keywords: Aufsatz im Buch
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