UID:
almahu_9949530738202882
Format:
1 online resource (xvii, 394 pages) :
,
illustrations, maps
Edition:
Second edition.
ISBN:
9781003290308
,
1003290302
,
9781000870091
,
100087009X
,
9781000869996
,
1000869997
Content:
"Airline Operations and Management: A Management Textbook presents a survey of the airline industry, with a strong managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly operations, marketing, economics and finance, to develop a comprehensive overview. It also provides readers with a solid historical background, and offers a global perspective of the industry, with examples drawn from airlines around the world. Updates for the second edition include: Fresh data and examples, a range of international case studies exploring real-life applications, new or increased coverage of key topics such as the pandemic, state aid and new business models, new chapters on fleet management and labor relations and HRM and lecture slides for instructors. This textbook is for advanced undergraduate and graduate students of airline management, but it should also be useful to entry and junior level airline managers and professionals seeking to expand their knowledge of the industry beyond their own functional area"--
Additional Edition:
Print version: Cook, Gerald N. Airline operations and management Abingdon, Oxon ; New York, NY : Routledge, 2023 ISBN 9781032268736
Language:
English
DOI:
10.4324/9781003290308
URL:
https://www.taylorfrancis.com/books/9781003290308
Bookmarklink
