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  • 1
    UID:
    b3kat_BV040964705
    Format: 1 Online-Ressource
    ISBN: 9780750667005 , 0750667001 , 9786610642281 , 6610642281 , 0080459064 , 9780080459066
    Series Statement: Events management series
    Note: Includes bibliographical references and index
    Language: English
    Keywords: Electronic books
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  • 2
    Book
    Book
    London : Pitman Publ.
    UID:
    b3kat_BV008236850
    Format: X, 206 S. , Ill.
    Edition: 2. ed.
    ISBN: 0273601296
    Language: English
    Subjects: Economics , Sociology
    RVK:
    RVK:
    Keywords: Großbritannien ; Tourismus ; Einführung
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  • 3
    Book
    Book
    London : Routledge
    UID:
    gbv_1032395478
    Format: xx, 465 Seiten , Illustrationen, Diagramme
    Edition: Second edition
    ISBN: 9781138735767 , 9781138735743 , 9781315186344
    Additional Edition: ISBN 9781315186344
    Language: English
    Keywords: Event-Marketing ; Unternehmen ; Veranstaltung ; Lehrbuch ; Fallstudie
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  • 4
    Book
    Book
    Columbia [u.a.] :Univ. of Missouri Press,
    UID:
    almafu_BV019880177
    Format: XI, 298 S.
    ISBN: 0-8262-1579-3
    Note: Includes bibliographical references and index
    Language: English
    Subjects: American Studies
    RVK:
    Keywords: 1843-1916 James, Henry ; Literaturkritik ; 1837-1920 Howells, William Dean ; Literaturkritik
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  • 5
    UID:
    almahu_9948325977802882
    Format: xi, 298 p.
    Edition: Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
    Content: "Comparative study of Henry James's and William Dean Howells's literary criticism. Examines the interrelationship between the men, emphasizing their aesthetic concerns and attitudes toward the market and audience, and their beliefs concerning the moral value of fiction and the United States as a literary subject, and writings about each other"--Provided by publisher.
    Note: A horror of dogma : James, Howells, and the roots of American realism -- Young Americans : criticism and correspondence I -- James's "The art of fiction" in critical context -- Defining the critic in the "Editor's study" and "The science of criticism" -- "The honest daylight about us" : social, ethical, and moral concerns in the criticism of Howells and James, 1886-1895 -- "American chances and opportunities" : criticism and correspondence II -- The man of letters as a man of business : defining the writer, the novel, and the critic in the twentieth century -- James's prefaces to the New York edition -- Howells's literary criticism in the "Editor's easy chair" and Heroines of fiction -- On native grounds : criticism and correspondence III.
    Language: English
    Keywords: Electronic books.
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  • 6
    Book
    Book
    Harlow :Longman,
    UID:
    almahu_BV012777448
    Format: XV, 238 S. : Ill., graph. Darst.
    Edition: 2. ed.
    ISBN: 0-582-29224-7
    Language: English
    Subjects: Economics , Geography
    RVK:
    RVK:
    RVK:
    Keywords: Tourismus ; Verkehrsmittel
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  • 7
    UID:
    almahu_9947931316302882
    Format: vii, 271 p. : , ill.
    Edition: Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
    Series Statement: Events management series
    Language: English
    Keywords: Electronic books.
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  • 8
    Online Resource
    Online Resource
    Columbia :University of Missouri Press,
    UID:
    almahu_9948326889002882
    Format: 1 online resource (207 pages)
    Additional Edition: Print version: Davidson, Rob. Field observations. Columbia : University of Missouri Press, [2001] ISBN 9780826213341
    Language: English
    Keywords: Electronic books.
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  • 9
    Online Resource
    Online Resource
    Columbia :University of Missouri Press,
    UID:
    almafu_9959226540802883
    Format: 1 online resource (312 p.)
    Edition: 1st ed.
    ISBN: 0-8262-6468-9
    Content: "Comparative study of Henry James's and William Dean Howells's literary criticism. Examines the interrelationship between the men, emphasizing their aesthetic concerns and attitudes toward the market and audience, and their beliefs concerning the moral value of fiction and the United States as a literary subject, and writings about each other"--Provided by publisher.
    Note: Bibliographic Level Mode of Issuance: Monograph , A horror of dogma : James, Howells, and the roots of American realism -- Young Americans : criticism and correspondence I -- James's "The art of fiction" in critical context -- Defining the critic in the "Editor's study" and "The science of criticism" -- "The honest daylight about us" : social, ethical, and moral concerns in the criticism of Howells and James, 1886-1895 -- "American chances and opportunities" : criticism and correspondence II -- The man of letters as a man of business : defining the writer, the novel, and the critic in the twentieth century -- James's prefaces to the New York edition -- Howells's literary criticism in the "Editor's easy chair" and Heroines of fiction -- On native grounds : criticism and correspondence III. , English
    Additional Edition: ISBN 0-8262-1579-3
    Language: English
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  • 10
    UID:
    almafu_9958131692102883
    Format: 1 online resource (295 p.)
    ISBN: 1-136-38037-X , 1-280-64228-9 , 9786610642281 , 0-08-045906-4
    Series Statement: Events management series
    Content: Marketing Destinations and Venues for Conferences, Conventions and Business Events covers key areas in marketing and promotion, such as:* Trends and issues in destination and venue marketing* Strategic marketing planning, ROI and strategy evaluation* Destination and venue selling strategies* Future challenges, opportunities and supply-side developments
    Note: Description based upon print version of record. , Cover; Marketing Destinations and Venues for Conferences, Conventions and Business Events; Copyright; Contents; Series editors; The authors; Foreword; Series preface; Preface; List of extended case studies; Abbreviations; Chapter 1 The Role of Marketing and Selling in the Convention and Business Events Sector; Chapter 2 The Marketing Environment for Destinations; Chapter 3 The Marketing Environment for Venues; Chapter 4 Marketing Planning for Destinations and Venues: Principles and Theories; Chapter 5 Marketing Communications for Destinations and Venues: Principles and Theories , Chapter 6 Marketing Communications for Destinations and Venues: Practice (I)Chapter 7 Marketing Communications for Destinations and Venues: Practice (II); Chapter 8 Sales Strategies for Destinations and Venues: Principles and Theories; Chapter 9 Sales Strategies for Destinations and Venues: Practice; Chapter 10 Building Effective Marketing Partnerships; Chapter 11 Current Initiatives in the Conferences, Conventions and Business Events Sector; Chapter 12 Future Trends and Challenges for the Conferences, Conventions and Business Events Sectors , Appendix Major Trade Shows for the Conference IndustryIndex , English
    Additional Edition: ISBN 1-138-12926-7
    Additional Edition: ISBN 0-7506-6700-1
    Language: English
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