UID:
almafu_9961004249802883
Format:
1 online resource (xiv, 334 pages) :
,
digital, PDF file(s).
ISBN:
1-78204-373-X
,
1-78204-372-1
Series Statement:
People, markets, goods: economies and societies in history ; volume 3
Content:
Publishing Business in Eighteenth-Century England assesses the contribution of the business press and the publication of print to the economic transformation of England. The impact of non-book printing has been long neglected. A raft of jobbing work serviced commerce and finance while many more practical guides and more ephemeral pamphlets on trade and investment were read than the books that we now associate with the foundations of modern politicaleconomy. A pivotal change in the book trades, apparent from the late seventeenth century, was the increased separation of printers from bookseller-publishers, from the skilled artisan to the bookseller-financier who might have noprior training in the printing house but who took up the sale of publications as another commodity. This book examines the broader social relationship between publication and the practical conduct of trade; the book asks what itmeant to be 'published' and how print, text and image related to the involvement of script.The age of Enlightenment was an age of astonishing commercial and financial transformation offering printers and the business press new market opportunities. Print helped to effect a business revolution. The reliability, reputation, regularity, authority and familiarity of print increased trust and confidence and changed attitudes and behaviours. New modes of publication and the wide-ranging products of printing houses had huge implications for the way lives were managed, regulated and recorded. JAMES RAVEN is Professor of Modern History at the University of Essex and a Fellow of Magdalene College Cambridge.
Note:
Title from publisher's bibliographic system (viewed on 28 Feb 2023).
,
Cover; Title Page; Dedication; Contents; Acknowledgements; Notes on Dates, Booksellers, Founts and Intaglio; List of Abbreviations; 1. The Mediation of the Press; Notes; 2. England and the Uneven Economic Miracle; Notes; 3. The Printed and the Printers; Common printing; Printing-house practice; Type and intaglio; Notes; 4. Serviced by Stationery and Printing; Paper, ledgers and binding; Local jobbing work and regulation; The printer's office and bookshop; Notes; 5. Printing and the City of London; Clients and the city printers; Legal business and official revenues
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Stocks, shares and banknotesInsurance work; Notes; 6. Advertising; Newspapers; Notes; 7. The Advertisers; Attracting custom; Notes; 8. Intelligence; Currents, bills of entry and marine lists; Commercial journalism; An encouragement to projects; Notes; 9. Instruction and Guidance; Guides to book-keeping; Other business manuals; Desktop and office guides; Directories; Almanacs and pocketbooks; Notes; 10. Wider Discussion; Interest in trade; The readership; The writers; The press and education; Notes; 11. Business, Publishing and the Gentleman Reader; Guides to good management
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The future of the nationHistories; Sermons; Tracts and magazines; Notes; Conclusion; Notes; Bibliography of Printed Sources; Index; Copyright; Related Titles
,
English
Additional Edition:
ISBN 1-322-12736-0
Additional Edition:
ISBN 1-84383-910-5
Language:
English
DOI:
10.1515/9781782043720
URL:
https://www.cambridge.org/core/product/identifier/9781782043720/type/BOOK
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