Format:
XIV, 346 S. :
,
Ill., graph. Darst.
ISBN:
3-8006-2425-7
Note:
Literaturverz. S. [317] - 340
Language:
German
Subjects:
Economics
Keywords:
Controlling
;
Marketing
;
Marketing
;
Controlling
;
Lehrbuch
;
Lehrbuch
;
Lehrbuch
Author information:
Link, Jörg 1946-
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