UID:
almahu_9949383625602882
Format:
1 online resource (217 pages)
ISBN:
9781000497380
,
1000497380
,
9780429321696
,
0429321694
,
9781000507263
,
1000507262
,
9781000502329
,
1000502325
Content:
Despite dire warnings about global warming, carbon emissions by the world's largest companies are increasing and only a few companies have strategies for managing carbon emissions and water resources. So what separates the best from the rest? In one word, the answer is ownership: companies that are winning at sustainability have created the conditions for their stakeholders to own sustainability and reap the benefits that come with deeper experience with and ownership of social and environmental issues: a happier, more productive workforce, increased customer loyalty, higher stock valuations, and greater long-term profits. Based on interviews with 25 global multinational corporations as well as employees, middle managers, and senior leaders across multiple sectors, this is the first book to connect sustainability to the theory and principles of psychological ownership and to propose a succinct, easy-to-digest model for managerial use.
Note:
4 Your sustainability is unsustainable if it fails to reach other stakeholders
,
Cover; Half Title; Endorsement Page; Title Page; Copyright Page; Dedication; Table of Contents; About the author; Foreword by Jeffrey D. Sachs; Foreword by Paul Polman; Acknowledgments; Introduction; Bibliography; Part I From bystanders to owners; Chapter 1 The unsustainability of "sustainability"; 1.1 Lots of talk and no action; 1.2 Companies are unwilling or unable to engage; 1.3 But there are glimmers of hope; 1.4 Turning words into deeds; Bibliography; Chapter 2 The power of ownership; 2.1 Winning over stakeholders; 2.2 Harnessing employees' ownership; Bibliography
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Part II Incubate: contour and concretize your sustainability domainChapter 3 Contour; 3.1 Corporate leaders need to define purpose; 3.2 Communicating purpose aligns corporate and personal values; 3.3 Purpose can lead employees to epiphanies; Bibliography; Chapter 4 Concretize; 4.1 Corporate leaders need to set concrete goals; 4.2 Companies need to let in the outside world; 4.3 Focus on key initiatives -- but change as things change; 4.4 Getting started; Bibliography; Part III Launch: entice and enable ownership; Chapter 5 Entice; 5.1 Getting employees to take ownership
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5.2 The challenge of getting companies to change5.3 Making the sale to employees; 5.4 How to sell to the board and company leadership; 5.5 How to convince middle management; 5.6 Remember that some people will get it, and some won't; Bibliography; Chapter 6 Enable; 6.1 Passing on the lessons of sustainability; 6.2 Lowering the costs and increasing the benefits of acting sustainably; 6.3 Making sustainability part of everybody's day job; 6.4 Making use of any tail winds; Bibliography; Part IV Entrench: demystify, enliven, and expand ownership; Chapter 7 Demystify
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7.1 Show stakeholders their role in achieving sustainability7.2 How to measure sustainability value directly and indirectly; 7.3 Environmental rankings can spur management; 7.4 Putting environmental and social impacts in monetary terms; 7.5 Companies should communicate what they measure; Bibliography; Chapter 8 Enliven; 8.1 Collective reaffirmation and celebration of new thinking and new goals; 8.2 The "Three Cs" that create shared understanding; 8.3 Using the Three Cs to entrench sustainability ownership; Bibliography; Chapter 9 Expand
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9.1 Why companies need to think beyond their entire value chains9.2 Competing companies need to collaborate to save the planet; 9.3 It's safer and more effective to address risks together -- and it creates higher purpose; 9.4 Why companies have to collaborate, even if they find it hard; 9.5 How companies can collaborate even with their biggest rivals; Bibliography; Conclusion; 1 A generation of parents needs to be inspiredby its children; 2 Quick review of the model for would-be sustainability leaders; 3 Sustainability leaders continuously collect feedback and refine strategy
Additional Edition:
Print version: Bhattacharya, C.B. Small Actions, Big Difference : Leveraging Corporate Sustainability to Drive Firm and Societal Value. Milton : Routledge, ©2019 ISBN 9780367337551
Language:
English
Keywords:
Electronic books.
;
Electronic books.
DOI:
10.4324/9780429321696
URL:
https://www.taylorfrancis.com/books/9780429321696
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