Format:
1 Online-Ressource (316 Seiten)
ISBN:
9781622777020
Note:
Description based on publisher supplied metadata and other sources
,
Front Cover -- Title Page -- Half Title -- Copyright -- Table of Contents -- Foreword by Dr. Barbara M. Tagg -- Acknowledgments -- Introduction -- Section 1: Building Capacity and Support-Interview with Dr. G. Phillip Shoultz, III -- 1. Selling the Music Box: A Case for Your Choir's Value -- 2. From Sharks to Stewardship: Shoring Up Your Fundraising Efforts -- 3. Diversity in Your Organization's DNA by Dr. Marshaun R. Hymon -- Section 2: Empowering Your People-Interview with Coty Raven Morris -- 4. Inhale, Exhale, Repeat: The Breath of Culture and Leadership -- 5. Making Lemonade: The Perfect Mix of Volunteers and Boards -- 6. Sharing the Hats: Building a Team of Paid Staff -- 7. Running the Long Race: A Training Plan for Recruitment and Retention -- Section 3: Telling Your Story-Interview with Catherine Dehoney -- 8. Bullseye! Centering Your Marketing Strategy -- 9. NASA and Numbers: Launching Your Financial Acumen -- 10. Planting Seeds: Using Evaluation to Sow a Thriving Future -- Epilogue: What About Advocacy? -- Appendices: Resources -- Appendix A. Advantage Checklist -- Appendix B. Sample Facilitation Agenda -- Appendix C. Sample Norms for Engagement -- Appendix D. Processing Questions -- Appendix E. Year Snapshot Doc -- Appendix F. Press Release -- Appendix G. Program Ad Sales Form -- Appendix H. Program Ad Sales Tips -- Appendix I. Sponsorship Structure and Initial Letter -- Appendix J. Sample Marketing Plan -- Appendix K. Sample P& -- L Report -- Appendix L. Sample Balance Sheet -- Appendix M. SWOT Analysis -- Bibliography -- About the Authors
Additional Edition:
Erscheint auch als Druck-Ausgabe Gartner, Alex The Business of Choir Chicago : GIA Publications,c2022
Language:
English
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