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  • 1
    Online Resource
    Online Resource
    New York :JAI,
    UID:
    almahu_9949068957602882
    Format: 1 online resource (xiii, 306 p.) : , ill.
    Edition: 1st ed.
    ISBN: 9781849500609 (electronic bk.) : , 1849500606 (electronic bk.) : , 0762306823 (hbk.) , 9780762306824 (hbk.)
    Series Statement: Advances in business marketing and purchasing, v. 10
    Content: Written for marketing executives, new product/service managers, and marketing research professionals, "Designing Winning Products" (DWP) focuses on design and market testing issues/solutions for new business-to-business products and services. The first three chapters synthesize the product innovation literature; the objective of these chapters is to increase marketing and product managers' technical skills for testing customer acceptance of alternative new product/service designs. Detailed examples of applying these skills are described in seven later chapters - these chapters describe how to apply conjoint analysis and choice experiments with B-to-B customers in specific European and North American markets. A chapter is devoted to describing how superior new products sometimes fail to attract known customers - the nitty-gritty nuances behind the innovator's dilemma. More than 50 diagrams, tables and figures support the text; the chapter discussions and end-of-chapter references include more than 300 complete citations to additional sources.
    Note: Preface / Arch G. Woodside -- Designing winning products based on how customers think and buy / Arch G. Woodside, Timo Liukko, Ari Lehtonen -- Modeling customer preferences for alternative product designs / Arch G. Woodside, Timo Liukko, Ari Lehtonen -- Uses and usefulness of testing customer acceptance of product designs / Arch G. Woodside, Timo Liukko, Ari Lehtonen -- How business-to-business buyers frame problems and the influence of Value-Added Customers Services (VACS) on supplier choice / Elizabeth J. Wilson, Robert C. McMurrian, Arch G. Woodside -- Testing acceptance of new product designs among customers at different operating levels in client firms / Arch G. Woodside, Timo Liukko, Ari Lehtonen -- Designing new products for person-situation customer segments / Arch G. Woodside -- Testing industrial customer acceptance of new control-display panel designs in Asian, Australian and European markets / Ari Lehtonen, Timo Liukko, Arch G. Woodside -- Testing a theory of manufacturers' acceptance of competing subcontractor price-quality-service designs / Timo Liukko, Ari Lehtonen, Arch G. Woodside -- Testing customer acceptance and the subsequent design of new, flexible manufacturing systems (robots) / Ari Lehtonen, Timo Liukko, A.G. Woodside -- Automatic cognitive processing and choice of suppliers by business-to-business customers / Arch G. Woodside, Robert C. McMurrian -- When superior new products are rejected / Arch G. Woodside -- Concluding observations on designing winning products by using strategies for testing customer acceptance / A.G. Woodside, Timo Liukko, Ari Lehtonen.
    Additional Edition: Print version: Designing winning products. New York : JAI, 2000 ISBN 0762306823
    Language: English
    Subjects: Economics
    RVK:
    Keywords: Aufsatzsammlung
    URL: Volltext  (URL des Erstveröffentlichers)
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  • 2
    Book
    Book
    Helsinki :Soc. Scientiarum Fennica,
    UID:
    almafu_BV013582058
    Format: 135 S.
    ISBN: 951-653-309-4
    Series Statement: Commentationes humanarum litterarum 116
    Language: English
    Subjects: History , Scandinavian Studies
    RVK:
    RVK:
    Keywords: Geschichtsschreibung ; Aufsatzsammlung ; Hochschulschrift ; Aufsatzsammlung ; Hochschulschrift ; Aufsatzsammlung
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  • 3
    UID:
    gbv_135861403
    Format: XXXVII, 634 S. , 8
    Note: Literaturverz. S. XXVII-XXXVII
    Language: German
    Keywords: Russland ; Polen ; Geschichte 1772-1782 ; Geschichte
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  • 4
    UID:
    almafu_BV010357336
    Format: IX, 337 S. : graph. Darst.
    ISBN: 0-471-93934-X
    Series Statement: Statistics in practice
    Language: English
    Subjects: Economics , Mathematics
    RVK:
    RVK:
    Keywords: Stichprobe ; Datenerhebung ; Versuchsplanung ; Statistik
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  • 5
    Book
    Book
    Jyväskylä,
    UID:
    almafu_BV012531185
    Format: 199 S.
    Series Statement: Studia philologica Jyväskyläensia 6
    Note: Zugl.: Diss.
    Language: English
    Keywords: Finnisch ; Lautquantität ; Hochschulschrift ; Hochschulschrift ; Hochschulschrift
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  • 6
    Book
    Book
    London [u.a.] :Sage,
    UID:
    almafu_BV013398536
    Format: 174 S.
    Edition: 1. publ.
    ISBN: 0-7619-6551-3 , 978-0-7619-6551-0 , 0-7619-6550-5 , 978-0-7619-6550-3
    Note: Aus dem Finn. übers.
    Language: English
    Subjects: Comparative Studies. Non-European Languages/Literatures , English Studies
    RVK:
    RVK:
    RVK:
    Keywords: Textanalyse ; Kulturphilosophie
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  • 7
    UID:
    almahu_BV000079252
    Format: 88 S.
    ISBN: 951-41-0403-X
    Series Statement: Suomalainen Tiedeakatemia 〈Helsinki〉: Suomalaisen Tiedeakatemian toimituksia / B 218
    Language: French
    Subjects: Romance Studies , General works
    RVK:
    RVK:
    RVK:
    Keywords: 1810-1857 La confession d'un enfant du siècle Musset, Alfred de ; Erzählperspektive
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  • 8
    Online Resource
    Online Resource
    Toronto :University of Toronto Press,
    UID:
    almahu_9949546431302882
    Format: 1 online resource (252 p.) : , 2 b&w illustrations
    ISBN: 9781487545406 , 9783110993899
    Content: During the Renaissance, the most renowned model of epic poetry was Virgil's Aeneid, a poem promoting an influential concept of heroism based on the commitment to one's nation and gods. However, Longinus' theory of the sublime - newly recovered during the Renaissance - contradicted this absolute devotion to nation as a marker of religious piety. Heroic Awe explores how Renaissance epic poetry used the sublime to challenge the assumption that epic heroism was primarily about civic duty and glorification of state. The book demonstrates how the significant investment of Renaissance epic poetry in Longinus' theory of the sublime reshaped the genre of epic. To do so, Kelly Lehtonen examines the intersection between the Longinian sublime and early modern Protestant and Catholic discourses in Renaissance poems such as the Gerusalemme Liberata, Les Semaines, The Faerie Queene, and Paradise Lost. In illuminating the role of Longinus along with that of religious discourses, Heroic Awe offers a new perspective on epic heroism in Renaissance epic poetry, redefining heroism as the capacity to be overwhelmed emotionally, psychologically, and spiritually by encounters with divine glory. In considering the links between religion, the sublime, and epic, the book aims to shed new light on several core topics in early modern studies, including epic heroism, Renaissance philosophy, theories of emotion, and the psychology of religion.
    Note: Frontmatter -- , Contents -- , Illustrations -- , Acknowledgments -- , Introduction: The Sublime in Renaissance Epic -- , 1 Longinus in Renaissance Theories of Heroic Poetry -- , 2 The Tassoan Sublime and the Counter-Reformation: Charisma and Romance in the Gerusalemme liberata -- , 3 Divine Mystery and the Inscrutable Sublime in Du Bartas's Les Semaines -- , 4 Spenser's Protestant Sublime in the Legend of Holiness -- , 5 Milton's Sacrificial Sublime: Idolatry and Relationship in Paradise Lost -- , Conclusion: Virgil, Empire, and Sublimity in Paradise Regained -- , Notes -- , References -- , Index , Mode of access: Internet via World Wide Web. , In English.
    In: EBOOK PACKAGE COMPLETE 2022 English, De Gruyter, 9783110993899
    In: EBOOK PACKAGE COMPLETE 2022, De Gruyter, 9783110994810
    In: EBOOK PACKAGE Literary, Cultural, Area Studies 2022 English, De Gruyter, 9783110993752
    In: EBOOK PACKAGE Literary, Cultural, Area Studies 2022, De Gruyter, 9783110993738
    In: University of Toronto Press Complete eBook-Package 2022, De Gruyter, 9783110767155
    Additional Edition: ISBN 9781487545369
    Language: English
    URL: Cover
    URL: Cover
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  • 9
    UID:
    almahu_9948639810802882
    Format: 1 online resource (482 pages) : , digital, PDF file(s).
    ISBN: 9789048524938 (ebook)
    Series Statement: Crossing boundaries: Turku medieval and early modern studies ; 2
    Content: Our historical understanding of the Reformation in northern Europe has tended to privilege the idea of disruption and innovation over continuity - yet even the most powerful reformation movements drew on and exchanged ideas with earlier cultural and religious practices. This volume attempts to right the balance, bringing together a roster of experts to trace the continuities between the medieval and early modern period in the Nordic realm, while enabling us to see the Reformation and its changes in a new light.
    Note: Title from publisher's bibliographic system (viewed on 14 Dec 2020). , Cover; Table of Contents; A Note on Terms and Names; Acknowledgments; Introduction / Tuomas M.S. Lehtonen and Linda Kaljundi; Part I -- Contextualizations and Thematizations; 1. Popular Belief and the Disruption of Religious Practices in Reformation Sweden / Martin Berntson; 2. Trade and the Known World: Finnish Priests' and Laymen's Networks in the Late Medieval Baltic Sea Region / Ilkka Leskelä; 3. Diglossia, Authority and Tradition: The Influence of Writing on Learned and Vernacular Languages / Marco Mostert; Part II -- Music and Religious Performances. , Figure 8.4 -- The Seven Sacraments. Altarpiece painted by Rogier van der Weyden, 1440-1445. Detail of the central panel, showing the Eucharist. , Figure 5.2 -- The end of the antiphon O Kunnian Kuningas (O Rex gloriose) in the Codex WesthFigure 5.3 -- The introit Nos autem in the Codex Westh; Figure 5.4 -- The trope Benedicamus parvulo nato in a manuscript from Hämene\yrö; Figure 5.5 -- The hymn O fadher wår wij bidhie tigh in the Loimijoki manuscript (c. 1600); Figure 8.1 -- Gustav Vasa as the Bysta Master saw him in about 1550; Figure 8.2 -- Gustav Vasa's Bible, 1541; title page; Figure 8.3 -- St. Erik. Uppsala Cathedral Chapter's counter-seal from 1275, believed to represent his statue. , 13. Transformations of Saint Catherine of Alexandria in Finnish Vernacular Poetry and Rituals / Irma-Riitta Järvinen14. Agricola's List (1551) and the Formation of the Estonian Pantheon / Aivar Põldvee; Index; List of Maps, Figures, Tables, and Musical Examples; Maps; Map 1 -- Baltic Sea region; Map 2 -- Baltic Sea region, 1530; Map 3 -- Baltic Sea region, 1580; Map 4 -- Baltic Sea region, 1630; Map 5 -- The Swedish provinces; Figures; Figure 5.1 -- A fragment from Graduale F.m. II 44 in the National Library of Finland, with Finnish translation added for the Gloria. , 8. Reform and Pragmatism: On Church Art and Architecture during the Swedish Reformation Era / Anna Nilsén9. Early Lutheran Networks and Changes in the Furnishings of the Finnish Lutheran Parish Church / Hanna Pirinen; 10. Continuity and Change: Reorganizing Sacred Space in Post-Reformation Tallinn / Merike Kurisoo ; Part IV -- The 'Other' and the Afterlife; 11. Pagans into Peasants: Ethnic and Social Boundaries in Early Modern Livonia / Linda Kaljundi; 12. Est vera India septemtrio: Re-imagining the Baltic in the Age of Discovery / Stefan Donecker. , 4. Changes in the Poetics of Song during the Finnish Reformation / Kati Kallio5. Vernacular Gregorian Chant and Lutheran Hymn-singing in Reformation-era Finland / Jorma Hannikainen and Erkki Tuppurainen; 6. Pious Hymns and Devil's Music: Michael Agricola (c. 1507-1557) and Jacobus Finno (c. 1540-1588) on Church Song and Folk Beliefs / Tuomas M.S. Lehtonen; 7. The Emergence of Hymns at the Crossroads of Folk and Christian Culture: An Episode in Early Modern Latvian Cultural History / Māra Grudule; Part III -- Church Art and Architecture.
    Additional Edition: Print version: ISBN 9789089647375
    Language: English
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  • 10
    Online Resource
    Online Resource
    Chichester, England :J. Wiley,
    UID:
    almafu_9959327382302883
    Format: 1 online resource (viii, 349 pages)
    Edition: 2nd ed.
    ISBN: 0470091630 , 9780470091630 , 0470847697 , 9780470847695 , 0470091649 , 9780470091647 , 1280269189 , 9781280269189
    Series Statement: Statistics in practice
    Content: Statistical complex survey analysis is a means to analyse the results, and gain information about a large population based on a complex survey of a sample of that population. A complex survey is a sample survey that divides the population into subgroups and collecting information from clusters within each subgroup and combining the results. Since the publication of the first edition in 1994, the field has changed considerably and the topic is now relevant beyond the narrow circle of survey statisticians.
    Note: Practical Methods for Design and Analysis of Complex Surveys; Contents; Preface; 1 Introduction; 2 Basic Sampling Techniques; 3 Further Use of Auxiliary Information; 4 Handling Nonsampling Errors; 5 Linearization and Sample Reuse in Variance Estimation; 6 Model-assisted Estimation for Domains; 7 Analysis of One-way and Two-way Tables; 8 Multivariate Survey Analysis; 9 More Detailed Case Studies; References; Author Index; Subject Index.
    Additional Edition: Print version: Lehtonen, Risto. Practical methods for design and analysis of complex surveys. Chichester, England : J. Wiley, ©2004 ISBN 0470847697
    Language: English
    Keywords: Electronic books. ; Electronic books. ; Electronic books.
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