Format:
XIII, 261 S.
,
graph. Darst.
ISBN:
0415137055
Series Statement:
Routledge advances in Asia-Pacific business 4
Note:
Includes bibliographies and index. - Based on a conference held in Birmingham
,
(...) Hine, Robert; Wright, Peter: Europe and the Orient Express. The impact of East Asian trade on European economies. Nam Sang-Kun; Slater, Jim: Korean investment in Europe. Motives and choices. Chen, Jocelyn: The application of international strategic alliances to enhance competitive advantage. The experience of leading Taiwanese firms. Molteni, Corrado: Italian firms in ASEAN countries. Direct investment and non-equity linkages between Asian and Italian firms. Robinson, Gordon: Is Europe missing the Asia boat? An overview of EU-Asia Pacific relations. Klenner, Wolfgang: Globalization of European enterprises. The case of East Asia. Nam Sang-Kun: Opportunities for trade and investment in South Korea. Lowe, Sid: Levels of culture and Hong Kong organizations. Suh Yong Gu: Japanese product transplants in Asia and consumer choice. Kim Yeon Hak; Campbell, Nigel: The internationalization process and control style of MNCs. The case of Korean electronics companies. Chen Changzheng: The recent changes in P
Language:
English
Keywords:
Ostasien
;
Wirtschaftskooperation
;
Europa
;
Europa
;
Wirtschaftsbeziehungen
;
Ostasien
;
Europa
;
Ostasien
;
Wirtschaftskooperation
;
Konferenzschrift
;
Aufsatzsammlung
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