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  • 2015-2019  (2)
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  • 1
    Online Resource
    Online Resource
    Cambridge : Cambridge University Press
    UID:
    gbv_1764219708
    Format: 1 online resource (xvii, 302 pages) , digital, PDF file(s).
    ISBN: 9781108164047 , 9781107195387 , 9781316646823
    Content: Conversations about climate change at the science-policy interface and in our lives have been stuck for some time. This handbook integrates lessons from the social sciences and humanities to more effectively make connections through issues, people, and things that everyday citizens care about. Readers will come away with an enhanced understanding that there is no 'silver bullet' to communications about climate change; instead, a 'silver buckshot' approach is needed, where strategies effectively reach different audiences in different contexts. This tactic can then significantly improve efforts that seek meaningful, substantive, and sustained responses to contemporary climate challenges. It can also help to effectively recapture a common or middle ground on climate change in the public arena. Readers will come away with ideas on how to harness creativity to better understand what kinds of communications work where, when, why, and under what conditions in the twenty-first century.
    Note: Title from publisher's bibliographic system (viewed on 28 Jun 2019)
    Additional Edition: ISBN 9781107195387
    Additional Edition: Erscheint auch als Druck-Ausgabe ISBN 9781107195387
    Language: English
    Library Location Call Number Volume/Issue/Year Availability
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  • 2
    UID:
    b3kat_BV046054456
    Format: XVII, 302 Seiten , Illustrationen, Diagramme
    ISBN: 9781107195387 , 9781316646823
    Note: Conversations about climate change at the science-policy interface and in our lives have been stuck for some time. This handbook integrates lessons from the social sciences and humanities to more effectively make connections through issues, people, and things that everyday citizens care about. Readers will come away with an enhanced understanding that there is no 'silver bullet' to communications about climate change; instead, a 'silver buckshot' approach is needed, where strategies effectively reach different audiences in different contexts. This tactic can then significantly improve efforts that seek meaningful, substantive, and sustained responses to contemporary climate challenges. It can also help to effectively recapture a common or middle ground on climate change in the public arena. Readers will come away with ideas on how to harness creativity to better understand what kinds of communications work where, when, why, and under what conditions in the twenty-first century.
    Language: English
    Subjects: General works
    RVK:
    Keywords: Umweltpolitik ; Umweltwissenschaften ; Kommunikation ; Klimaänderung
    Library Location Call Number Volume/Issue/Year Availability
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