Format:
Online-Ressource (280 p)
Edition:
Online-Ausg.
ISBN:
9780749468149
Content:
Inspiring leaders make us want to achieve more. They persuade us to their cause, win our active support, help us to work better together and make us feel proud to be part of the teams they create. So if we want to be better leaders ourselves, how do we communicate in a way that inspires? What do we need to think about when framing our own leadership communication? Communicate to Inspire is an essential manual for any aspiring leader, answering these key practical questions. Kevin Murray presents a model that charts the leadership process and draws stories from the years of experience he has ha
Note:
Description based upon print version of record
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Contents; List of Figures; Foreword; Introduction: the inspiration gap; Part I Leadershipin the age oftransparency; 01 The new leader; Conversations drive change; Talk is work; Speed is the new currency of business and leadership; A new kind of leadership is key to prosperity; True communication emerges from your being; Create space for meaningful conversations; Personal connection to organizational goals is critical; Trust by employees for leaders is rising; Line managers need help to improve trust; Earning a trust dividend; 02 Leadership: the greatest intangible asset of them all
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Positive emotions drive better performanceIntangible assets demand extraordinary communication skills; Competitive advantage through quality relationships; The first challenge is to understand intangible value; Transparency has changed the nature of leadership; Learn to embrace transparency; Leadership is about trust; The biggest risk is the destruction of relationships; 03 The 12 principles of inspiring leadership communication; The purpose of leadership; Part II The leader within; 04 Be yourself better: why passion and conviction are essential to inspiring leaders; 1. Define your purpose
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2. Define your values3. Understand your strengths; 4. Understand your weaknesses; 5. Learn from your seminal moments; 6 & 7. Map your purpose and your values to those of your organization; 8. Show humanity; 9. Be visible; 10. Speak the truth, respectfully; 05 The vision thing: how to think about purpose, values and the future; It's the vision thing that drives you on; Unreasonable belief drives unbelievable success; Rational or emotional?; Purpose and performance; Alignment is the key to success; Really good people need a really good understanding; The seven steps to a vision framework
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Bringing emotion into the mix06 Bringing the outside in: when you introduce employees to the people they serve, it unleashes super-performance; Introduce employees to the people they serve; Use external perspectives to shape internal ones; When the brand promise is seen as corporate jargon; Pass the baton well to win; Video customers on a mobile phone; Think about when you survey customers; Tune in to your customers online; Beware of false data; Why you should love bad news; 07 Engage through powerful conversations: How to use conversations todrive culture, and why culture delivers goals
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The power of alignment and engagementWhat are the drivers of engagement?; Conversations drive change - fact; Is it really just about the pay?; Why culture is a secret weapon; Making the impossible possible; Choice over change, any day of the week; The engagement ladder; The three parts to powerful conversations; What is the ultimate measure of successful conversations?; Part III Connecting to the emotions that drive behaviours; 08 It's all about them: how to become more effective by being more focused on people and behaviours; How to be audience-centric
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The importance of tackling the right problem
Additional Edition:
9780749468156
Additional Edition:
Print version Communicate to Inspire : A Guide for Leaders
Language:
English
Keywords:
Electronic books
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