ISBN:
9781119010715
Series Statement:
The Wiley Blackwell-ICA international encyclopedias of communication
Note:
Includes bibliographical references and index
Language:
English
Subjects:
Economics
,
General works
Keywords:
Strategisches Management
;
Kommunikation
;
Wörterbuch
Author information:
Raupp, Juliana 1963-
Author information:
Heath, Robert L. 1941-
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