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1

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Activation or rigidity : the dual-channel mechanism of responsibility on consumer citizenship behavior beneficial to community members (2025)

Wei, Helin [VerfasserIn] ; Liu, Jiawen [VerfasserIn] ; Zhu, Shaoying [VerfasserIn] ; [et al.]

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UID:

(DE-627)1923196294

ISSN: 1520-6793

In: Psychology & marketing, New York, NY : Wiley Interscience, 1984, 42(2025), 5 vom: Mai, Seite 1281-1296, 1520-6793

In: volume:42

In: year:2025

In: number:5

In: month:05

In: pages:1281-1296

Language: English

Keywords: Aufsatz in Zeitschrift

DOI: 10.1002/mar.22178

URL: lizenzpflichtig

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2

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Adbusting : how advertising altered by activists affects brands (2024)

Maier, Erik [VerfasserIn] ; Mafael, Alexander [VerfasserIn] 1988-

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UID:

(DE-627)1886970742

ISSN: 1520-6793

In: Psychology & marketing, New York, NY : Wiley Interscience, 1984, 41(2024), 4 vom: Apr., Seite 938-957, 1520-6793

In: volume:41

In: year:2024

In: number:4

In: month:04

In: pages:938-957

Language: English

Keywords: Aufsatz in Zeitschrift

DOI: 10.1002/mar.21961

URL: lizenzpflichtig

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3

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Advertising archetypes' impact on physician engagement and behavior in the context of healthcare products (2018)

Woodside, Arch G. [VerfasserIn] 1943- ; Persing, Adam [VerfasserIn] ; Ward, Brendan [VerfasserIn] ; [et al.]

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UID:

(DE-627)1049284046

ISSN: 1520-6793

In: Psychology & marketing, New York, NY : Wiley Interscience, 1984, 35(2018), 7 vom: Juli, Seite 533-541, 1520-6793

In: volume:35

In: year:2018

In: number:7

In: month:07

In: pages:533-541

Language: English

Keywords: Aufsatz in Zeitschrift

DOI: 10.1002/mar.21104

URL: lizenzpflichtig

URL: Volltext (lizenzpflichtig)

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4

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Against the green schema : how gen-AI negatively impacts green influencer posts (2025)

Narayanan, Priya [VerfasserIn]

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UID:

(DE-627)1923189433

ISSN: 1520-6793

In: Psychology & marketing, New York, NY : Wiley Interscience, 1984, 42(2025), 4 vom: Apr., Seite 970-986, 1520-6793

In: volume:42

In: year:2025

In: number:4

In: month:04

In: pages:970-986

Language: English

Keywords: Aufsatz in Zeitschrift

DOI: 10.1002/mar.22159

URL: lizenzpflichtig

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5

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AI chatbot, human, and in-between : examining the broader spectrum of technology-human interactions in driving customer-brand relationships across experience and credence services (2025)

Sheng, Margaret L. [VerfasserIn] ; Natalia, Natalia [VerfasserIn] ; Rusfian, Effy Zalfiana [VerfasserIn]

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UID:

(DE-627)1923190504

ISSN: 1520-6793

In: Psychology & marketing, New York, NY : Wiley Interscience, 1984, 42(2025), 4 vom: Apr., Seite 1051-1071, 1520-6793

In: volume:42

In: year:2025

In: number:4

In: month:04

In: pages:1051-1071

Language: English

Keywords: Aufsatz in Zeitschrift

DOI: 10.1002/mar.22165

URL: lizenzpflichtig

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6

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AI in marketing, consumer research and psychology : a systematic literature review and research agenda (2022)

Mariani, Marcello M. [VerfasserIn] ; Perez-Vega, Rodrigo [VerfasserIn] ; Wirtz, Jochen [VerfasserIn]

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UID:

(DE-627)1796818992

ISSN: 1520-6793

In: Psychology & marketing, New York, NY : Wiley Interscience, 1984, 39(2022), 4 vom: Apr., Seite 755-776, 1520-6793

In: volume:39

In: year:2022

In: number:4

In: month:04

In: pages:755-776

Language: English

Keywords: Aufsatz in Zeitschrift

DOI: 10.1002/mar.21619

URL: kostenfrei

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7

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"Alexa, lock my front door" : an empirical study on factors affecting consumer's satisfaction with VCA-controlled security devices (2023)

Moriuchi, Emi [VerfasserIn]

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UID:

(DE-627)182716901X

ISSN: 1520-6793

In: Psychology & marketing, New York, NY : Wiley Interscience, 1984, 40(2023), 1 vom: Jan., Seite 169-189, 1520-6793

In: volume:40

In: year:2023

In: number:1

In: month:01

In: pages:169-189

Language: English

Keywords: Aufsatz in Zeitschrift

DOI: 10.1002/mar.21753

URL: lizenzpflichtig

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8

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Alexa, what do we know about conversational commerce? : insights from a systematic literature review (2022)

Lim, Weng Marc [VerfasserIn] ; Kumar, Satish [VerfasserIn] ; Verma, Sanjeev [VerfasserIn] ; [et al.]

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UID:

(DE-627)1810851270

ISSN: 1520-6793

In: Psychology & marketing, New York, NY : Wiley Interscience, 1984, 39(2022), 6 vom: Juni, Seite 1129-1155, 1520-6793

In: volume:39

In: year:2022

In: number:6

In: month:06

In: pages:1129-1155

Language: English

Keywords: Aufsatz in Zeitschrift

DOI: 10.1002/mar.21654

URL: lizenzpflichtig

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9

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Algorithm fashion designer? : ascribed mind and perceived design expertise of AI versus human (2025)

Lee, Garim [VerfasserIn] ; Kim, Hye-yŏng [VerfasserIn]

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UID:

(DE-627)1923079131

ISSN: 1520-6793

In: Psychology & marketing, New York, NY : Wiley Interscience, 1984, 42(2025), 1 vom: Jan., Seite 255-273, 1520-6793

In: volume:42

In: year:2025

In: number:1

In: month:01

In: pages:255-273

Language: English

Keywords: Aufsatz in Zeitschrift

DOI: 10.1002/mar.22124

URL: kostenfrei

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10

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Antecedents and consequences of chronic impulsive buying : can impulsive buying be understood as dysfunctional self-regulation? (2018)

Fenton-O'Creevy, Mark [VerfasserIn] ; Dibb, Sally [VerfasserIn] 1963- ; Furnham, Adrian [VerfasserIn] 1953-

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UID:

(DE-627)1049284267

ISSN: 1520-6793

In: Psychology & marketing, New York, NY : Wiley Interscience, 1984, 35(2018), 3 vom: März, Seite 175-188, 1520-6793

In: volume:35

In: year:2018

In: number:3

In: month:03

In: pages:175-188

Language: English

Keywords: Aufsatz in Zeitschrift

DOI: 10.1002/mar.21078

URL: lizenzpflichtig

URL: Volltext (lizenzpflichtig)

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