Current Approaches to Metaphor Analysis in Discourse

Published by De Gruyter Mouton 2019

Current Approaches to Metaphor Analysis in Discourse

Edited by: Ignasi Navarro i Ferrando

Volume 39 in the series Applications of Cognitive Linguistics [ACL]

https://doi.org/10.1515/9783110629460

Overview
Contents

About this book

This volume takes up the challenge of surveying the present state of a variety of approaches to the identification, analysis and interpretation of metaphor across communication channels, situational contexts, genres and social spheres. It reflects three foremost trends of present metaphor research, namely the communicative approach, the cognitive modelling approach and the multimodality approach. These trends are considered as areas of research emerging on the ground of the Conceptual Metaphor Theory, initiated by Lakoff. The book intends to show their concomitances as well as mark their diversifying paths. The aim is to bring about and make apparent the many connections among assumingly different trends stemming from CMT.

Whereas discrepancies between communicative and conceptual perspectives might seem irredeemable, the book emphasizes and claims that the background framework of CMT provides a solid foundation for collaboration and mutual influence. Consequently, the analysis of metaphor usage in context may provide insights for cognitive modelling proposals. The analysis of cognitive configuration of conceptual domains may, in turn, illuminate our understanding of communicative decisions in discourse. The integration of multimodal metaphor analysis puts forward the idea that diverse modal manifestations of metaphor reveal the symbiosis between communicative and cognitive stances. The various subject areas and methodologies illuminate the scene of current research in the field. The poignant contributions open far reaching avenues into the realm of human thought and discourse.

Author / Editor information

Ignasi Navarro i Ferrando, Universitat Jaume I, Castelló de la Plana, Spain.

Topics

Frontmatter Publicly Available Download PDF	I
Contents Publicly Available Download PDF	V
Metaphor analysis in discourse. Introduction Ignasi Navarro i Ferrando Requires Authentication Unlicensed Licensed Download PDF	1
Part I: Metaphor and knowledge configuration in discourse
Some consequences of a multi-level view of metaphor Zoltán Kövecses Requires Authentication Unlicensed Licensed Download PDF	19
Cross-cultural semantic and pragmatic profiling of emotion words. Regulation and expression of anger in Spanish and German Ulrike Oster Requires Authentication Unlicensed Licensed Download PDF	35
Metaphors and evaluation in popular economic discourse on trade wars Dongman Cai and Alice Deignan Requires Authentication Unlicensed Licensed Download PDF	57
Transdiscursive term transformation: The evidence from cognitive discursive research of the term ‘virus’ Ekaterina Isaeva and Olga Burdina Requires Authentication Unlicensed Licensed Download PDF	79
Metaphor in grammar: Mapping across syntactic domains Valentina Apresjan Requires Authentication Unlicensed Licensed Download PDF	111
Metaphors in the digital world: The case of metaphorical frames in ‘Facebook’ and ‘Amazon’ Montserrat Esbrí-Blasco, Carolina Girón-García and María Luisa Renau Renau Requires Authentication Unlicensed Licensed Download PDF	131
Metaphorical conceptualization in the Euromaidan discourse Marianna Dilai and Tetyana Serafin Requires Authentication Unlicensed Licensed Download PDF	155
Part II: Consciousness in metaphor usage
Deliberate metaphors and embodied simulation Valentina Cuccio and Gerard Steen Requires Authentication Unlicensed Licensed Download PDF	185
Deliberate metaphors in Buddhist teachings about meditation Antonio-José Silvestre-López Requires Authentication Unlicensed Licensed Download PDF	205
Using deliberate metaphor in discourse: Native vs. non-native text production Rocío Cuberos, Elisa Rosado and Joan Perera Requires Authentication Unlicensed Licensed Download PDF	235
George Ridpath’s use of metaphor, metonymy and metaphtonymy during the Peace Campaign (1710–1713) of the War of the Spanish Succession Raquel Sánchez Ruiz Requires Authentication Unlicensed Licensed Download PDF	257
Part III: Metaphor analysis in multimodal discourse
Spatialization of abstract concepts in cartoons. A case study of verbo-pictorial image-schematic metaphors Elżbieta Górska Requires Authentication Unlicensed Licensed Download PDF	279
Analyzing metaphor in film: Some conceptual challenges Maarten Coëgnarts Requires Authentication Unlicensed Licensed Download PDF	295
Transmodality in metaphors: TIDES in Spanish social protest movements M. Dolores Porto and Manuela Romano Requires Authentication Unlicensed Licensed Download PDF	321
Visual metaphors in economic discourse. An analysis of the interaction of conventional and novel visual metaphors in The Economist María Muelas-Gil Requires Authentication Unlicensed Licensed Download PDF	347
Developments in multimodal metaphor studies: A response to Górska, Coëgnarts, Porto & Romano, and Muelas-Gil Charles Forceville Requires Authentication Unlicensed Licensed Download PDF	367
Subject Index Requires Authentication Unlicensed Licensed Download PDF	379

(Deutsch)

Language: English
Publisher: De Gruyter Mouton
Audience: Researchers, Students
Pages
- Front matter: 6
- Main content: 381
Illustrations
- Illustrations: 23
- Coloured Illustrations: 29
- Tables: 33
Keywords: Cognitive Linguistics; Human Communication; Metaphor; Discourse

eBook

Published: September 2, 2019
ISBN: 9783110629460

Hardcover

Published: September 2, 2019
ISBN: 9783110625882

Paperback

Published: September 20, 2021
ISBN: 9783110764321