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Poslovna ekonomija
2015, vol. 9, br. 1, str. 95-118
Improving consumer protection in the Western Balkans in accordance with European Union standards
(naslov ne postoji na srpskom)
Vujičić Milica S.a, Kostić Miladin S.b, Ristić Lela M.c ORCID
aDžavni univerzitet u Novom Pazaru, Departman za ekonomske nauke, Srbija
bDžavni univerzitet u Novom Pazaru, Departman za pravne nauke, Srbija
cUniverzitet u Kragujevcu, Ekonomski fakultet, Srbija

e-adresa: vujicicmilica@yahoo.com, mikostic@np.ac.rs, lristic@kg.ac.rs
Sažetak
Tema rada je unapređenje zaštite potrošača u zemljama Zapadnog Balkana, u kontekstu održive strategije za stalno unapređenje statusa potrošača, njihovih prava, potreba i zahteva, a u skladu sa standardima Evropske unije. Predmet istraživanja je sistem zaštite potrošača, kao esencijalne komponente uspostavljanja institucionalnog ambijenta moderne tržišne privrede u ovim zemljama i potrebe stalnog proširenja ovog segmenta komunitarnog prava. Cilj ovog rada je da prikaže dosadašnja dostignuća u sferi zaštite potrošača u zemljama Zapadnog Balkana, kao i da ukaže na probleme i poteškoće koji su evidentirani u određenim segmentima sprovođenja osnovnih načela, principa, obaveza i zakonske regulative u ovoj oblasti. Parametri korišćeni za komparativnu analizu baziraju se na osnovnim principima koji sačinjavaju pravno-ekonomski sistem zaštite potrošača u EU. Ključna hipoteza od koje se u radu polazi je da postojeća zakonska regulativa u ovim zemljama može da posluži kao dobra osnova za dalje unapređenje zaštite potrošača, ali je potrebna veća aktivnost i zalaganje svih relevantnih aktera, vladinih institucija i subjekata civilnog društva, imajući u vidu da je visok nivo zaštite potrošača cilj kojem teže zemlje Balkana u uslovima evropskih integracija. S obzirom na predmet, cilj i postavljene hipoteze, u radu je primenjena kvalitativna metodologija, bazirana na proučavanju i deskriptivnoj analizi definisanog problema, uz primenu uobičajenog naučno-istraživačkog instrumentarijuma. Analiza relevantne literature, publikacija međunarodnih organizacija, zakonskih dokumenata i empirijskih istraživanja, ukazala je da su zemlje Zapadnog Balkana definisale svoje politike zaštite potrošača, u skladu sa evropskim standardima, ali da su im, kao zemljama kandidatima ili potencijalnim kandidatima za članstvo u EU, neophodni efikasniji mehanizmi za njihovo ostvarivanje u praksi, kako bi potrošači na Balkanu dostigli nivo zaštite evropskih potrošača. Rad se, nakon uvoda, sastoji iz sledećih delova: Pregled dosadašnjih istraživanja sa metodologijom; Komparativna analiza zaštite potrošača u zemljama Zapadnog Balkana; Šire obrazloženje rezultata komparativne analize; Postignuti nivo javne svesti potrošača o njihovim pravima, i Zaključna razmatranja.
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O članku

jezik rada: engleski
vrsta rada: pregledni članak
DOI: 10.5937/PosEko1501095V
objavljen u SCIndeksu: 30.08.2015.

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