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  • Licensed  (2)
  • 1
    Online Resource
    Online Resource
    Corporate social responsibility in the digital age (2015)
    Bingley, U.K. : Emerald
    Details
    UID:
    b3kat_BV048846288
    Format: 1 Online-Ressource (xvi, 272 Seiten) , ill
    ISBN: 9781784415815
    Series Statement: Developments in corporate governance and responsibility v. 7
    Content: Over the past half century, corporate social responsibility has become an important concept in management, marketing and communication literature. In the past twenty years a visible shift has been made into what was written about CSR: a move away from the financial benefits derived from such activities towards reputational impact, stakeholder relationships and communication with a wide range of audiences being note. With social and digital media reshaping the way in which business is conducted, and with the number of companies embracing the new social medium for their marketing and communication programmers, this book re-examines CSR practices from a digital perspective. In doing so, it revisits some of the theoretical discussions about CSR while inquiring whether and how CSR can be applied online. This book examines key conceptual insights about corporate social responsibility and digital and social media, and explores best practices for online CSR. In this way, the volume explores the impact and influence of the new â〉〉socialâ on responsibility and its feasibility, measurability and success in a boundary-less world
    Note: Includes index , Introduction to corporate social responsibility in the digital age -- Schrodinger's cat in Facebook : a Lacanian perspective / David Crowther, Shahla Seifi -- The rhetorical citizenship of corporations in the digital age / Elisabeth Hoff-Clausen, Øyvind Ihlen -- Dear brands of the world : CSR and the social media / Massimiliano Di Bitetto, Salvatore Pettineo, Paolo D'Anselmi -- Classifying social causes derived from the communication of CSR initiatives online : a theoretical and practical approach / Mihai Ioan Rosca, Andrei Claudiu Sarau, Andreea-Angela Vontea -- How activists shape CSR : insights from internet contagion and contingency theories / W. Timothy Coombs, Sherry J. Holladay -- CSR and new battle lines in online PR war : a case study of the energy sector and its discontents / David McQueen -- Two minute drill : video games and social media to advance CSR / W. Timothy Coombs, Sherry J. Holladay -- Communicating CSR on social media : the case of Pfizer's social media communications in Europe / Ana Adi, Georgiana Grigore -- Using social media for CSR Communication and engaging stakeholders / Imran Ali, Ana Jiménez-Zarco, Marta Bicho -- A synoptic research overview of CSR amongst Romanian managers / Dumitru Bortun -- CSR and social media : could online repositories become regulatory tools for CSR related activities reporting? / Camelia Crisan, Alexandra Zbuchea -- Digital reflections of pharmaceutical companies and their CSR communication strategies / Georgiana Grigore, Ana Adi, Anastasios Theofilou -- CSR Online and in real terms : a critical analysis of controversial sectors in Hungary / György Pataki, Richárd Szántó, Réka Matolay
    Language: English
    DOI: 10.1108/S2043-052320157
    URL: Volltext  (URL des Erstveröffentlichers)
    URL: lizenzpflichtig
    URL: lizenzpflichtig
    Library Location Call Number Volume/Issue/Year Availability
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    Online Access
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    Stabi Berlin
    UB Potsdam
    HTW Berlin
    BTU Cottbus
  • 2
    Online Resource
    Online Resource
    The Oxford handbook of digital technology and society (2020)
    New York : Oxford University Press
    Details
    UID:
    b3kat_BV046869365
    Format: 1 Online-Ressource (xli, 756 Seiten) , Illustrationen, Diagramme
    ISBN: 9780190932626 , 9780190932619
    Note: Includes bibliographical references and index , Introduction to the Oxford Handbook of Digital Technology and Society: Terms, Domains, and Themes - Ronald E. Rice, Simeon J. Yates, Jordana Blejmar -- - Boundary Management and Communication Technologies - Marta E. Cecchinato, Anna L. Cox -- - The Changing Nature of Work in the Age of Intelligent Machines - Crispin Coombs, Donald Hislop, Stanimira Taneva, Sarah Barnard -- - ESRC Review: Communities and Identities - Simeon J. Yates, Jordana Blejmar, Bridgette Wessels, Claire Taylor -- - Workplace "Digital Culture" and the Uptake of Digital Solutions:Personal and Organizational Factors - Simeon J. Yates, Eleanor Lockley -- - ESRC Review: Citizenship and Politics - Simeon J. Yates, Bridgette Wessels, Paul Hepburn, Alexander Frame, Vishanth Weerakkody -- - Digital Ecology of Free Speech: Authenticity, Identity, and Self-Censorship - Yenn Lee, Alison Scott-Baumann -- - ESRC Review: Economy and Organizations , - Simeon J. Yates, Paul Hepburn, Ronald E. Rice, Bridgette Wessels, Elinor Carmi -- - ESRC Review: Data and Representation - Simeon J. Yates, Liz Robson, Ronald E. Rice, Elinor Carmi -- - Digital Citizenship in the Age of Datafication - Arne Hintz -- - Digitizing Cultural Complexity: Representing Rich Cultural Data in a Big Data Environment - Georgina Nugent-Folan, Jennifer Edmond -- - ESRC Review: Methodology - Simeon J. Yates, Iona C. Hine, Michael Pidd, Jerome Fuselier, Paul Watry -- - Motivations for Online Knowledge Sharing - Kristin Page Hocevar, Audrey N. Abeyta, Ronald E. Rice -- - ESRC Review: Governance and Security - Simeon J. Yates, Gerwyn Jones, William H. Dutton, Elinor Carmi -- - Governance and Accountability in Internet of Things (IoT) Networks - Naomi Jacobs, Peter Edwards, Caitlin D. Cottrill, Karen Salt -- - ESRC Review: Future Research on the Social, Organisational, and Personal Impacts of Automation: Findings from Two Expert Panels , - Simeon J. Yates, Jordana Blejmar -- - Conclusion: Cross-Cutting, Unique, and General Themes in the Handbook of Digital Technology and Society - Ronald E. Rice, Simeon J. Yates, Jordana Blejmar -- - Digital Engagement and Class: Economic, Social, and Cultural Capital in a Digital Age - Simeon J. Yates, Eleanor Lockley -- - ESRC Review: Health and Wellbeing - Simeon J. Yates, Leanne Townsend, Monica Whitty, Ronald E. Rice, Elinor Carmi -- - Computer-Mediated Communication and Mental Health: A Computational Scoping Review of an Interdisciplinary Field - Adrian Meier, Emese Domahidi, Elisabeth G unther -- - Digital Inclusion and Women's Health and Well-Being in Rural Communities - Sharon Wagg, Louise Cooke, Boyka Simeonova -- - Digital Technology for Older People: A Review of Recent Research - Helen Petrie, Jenny S. Darzentas -- - A Digital Nexus: Sustainable HCI and Domestic Resource Consumption - Nicola Green, Rob Comber, Sharron Kuznesof -- , - ESRC Review: Communication and Relationships - Simeon J. Yates, Rich Ling, Laura Robinson, Catherine Brooks, Adam Joinson, Monica Whitty, Elinor Carmi -- - Media Mastery by College Students: A Typology and Review - Ronald E. Rice, Nicole Zamanzadeh, Ingunn Hagen
    Additional Edition: Erscheint auch als Druck-Ausgabe ISBN 978-0-19-093259-6
    Language: English
    Subjects: Engineering , Sociology
    RVK:
    MS 4850
    RVK:
    ZN 6030
    Keywords: Digitalisierung ; Gesellschaft ; Sozialwissenschaften ; Aufsatzsammlung
    DOI: 10.1093/oxfordhb/9780190932596.001.0001
    URL: Volltext  (URL des Erstveröffentlichers)
    URL: lizenzpflichtig
    Library Location Call Number Volume/Issue/Year Availability
    BibTip Others were also interested in ...
    Online Resource
    Online Access
    Open Access Request
    Stabi Berlin
    UB Potsdam
    BTU Cottbus
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