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  • 1
    Online Resource
    Online Resource
    Amsterdam ; : Morgan Kaufmann,
    UID:
    almahu_9947420900102882
    Format: 1 online resource (210 p.)
    Edition: 1st edition
    ISBN: 1-281-76377-2 , 9786611763770 , 0-08-055841-0
    Series Statement: The Morgan Kaufmann series in interactive technologies
    Content: Increasingly, designers need to present information in ways that aid their audience's thinking process. Fortunately, results from the relatively new science of human visual perception provide valuable guidance. In Visual Thinking for Design, Colin Ware takes what we now know about perception, cognition, and attention and transforms it into concrete advice that designers can directly apply. He demonstrates how designs can be considered as tools for cognition - extensions of the viewer's brain in much the same way that a hammer is an extension of the user's hand. Experienced prof
    Note: Includes index. , FRONT COVER; VISUAL THINKING FOR DESIGN; COPYRIGHT PAGE; CONTENTS; PREFACE; CHAPTER 1 VISUAL QUERIES; The Apparatus and Process of Seeing; The Act of Perception; Bottom-Up; Top-Down; Implications for Design; Nested Loops; Distributed Cognition; Conclusion; CHAPTER 2 WHAT WE CAN EASILY SEE; The Machinery of Low-Level Feature Analysis; What and Where Pathways; Eye Movement Planning; What Stands Out = What We Can Bias for; Lessons for Design; Motion; Visual Search Strategies and Skills; The Detection Field; The Visual Search Process; Using Multiscale Structure to Design for Search; Conclusion , CHAPTER 3 STRUCTURING TWO-DIMENSIONAL SPACE2.5D Space; The Pattern-Processing Machinery; The Binding Problem: Features to Contours; The Generalized Contour; Texture Regions; Interference and Selective Tuning; Patterns, Channels, and Attention; Intermediate Patterns; Pattern Learning; Serial Processing; Visual Pattern Queries and the Apprehendable Chunk; Multi-chunk Queries; Spatial Layout; Horizontal and Vertical; Pattern for Design; Examples of Pattern Queries with Common Graphical Artifacts; Semantic Pattern Mappings; CHAPTER 4 COLOR; The Color-Processing Machinery; Opponent Process Theory , Channel PropertiesPrinciples for Design; Showing Detail; Color-Coding Information; Large and Small Areas; Emphasis and Highlighting; Color Sequences; Color on Shaded Surfaces; Semantics of Color; Conclusion; CHAPTER 5 GETTING THE INFORMATION: VISUAL SPACE AND TIME; Depth Perception and Cue Theory; Stereoscopic Depth; Structure from Motion; 2.5D DESIGN; How Much of the Third Dimension?; Affordances; The Where Pathway; Artificial Interactive Spaces; Space Traversal and Cognitive Costs; Conclusion; CHAPTER 6 VISUAL OBJECTS, WORDS, AND MEANING; The Inferotemporal Cortex and the What Channel , Generalized Views from PatternsStructured Objects; Gist and Scene Perception; Visual and Verbal Working Memory; Verbal Working Memory; Control of the Attention and the Cognitive Process; Long-term Memory; Priming; Getting into Visual Working Memory; Thinking in Action: Receiving a Cup of Coffee; Elaborations and Implications for Design; Make Objects Easy to Identify; Novelty; Images as Symbols; Meaning and Emotion; Imagery and Desire; Conclusion; CHAPTER 7 VISUAL AND VERBAL NARRATIVE; Visual Thinking Versus Language-Based Thinking; Learned Symbols; Grammar and Logic , Comparing and Contrasting the Verbal and Written ModesLinking Words and Images Through Diexis; PowerPoint Presentations and Pointing; Mirror Neurons: Copycat Cells; Visual Narrative: Capturing the Cognitive Thread; Q&A Patterns; Framing; FINSTs and Divided Attention; Shot transitions; Cartoons and Narrative Diagrams; Single-frame Narratives; Conclusion; CHAPTER 8 CREATIVE META-SEEING; Mental Imagery; The Magic of the Scribble; Diagrams are Ideas Made Concrete; Requirements and Early Design; Visual Task Analysis; The Creative Design Loop; Cognitive Economics of Design Sketching , The Perceptual Critique , English
    Additional Edition: ISBN 0-12-370896-6
    Language: English
    Library Location Call Number Volume/Issue/Year Availability
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  • 2
    Online Resource
    Online Resource
    Burlington, MA : Morgan Kaufmann
    UID:
    gbv_1651545049
    Format: Online Ressource (xi, 197 p.) , ill. (chiefly col.)
    Edition: Online-Ausg.
    ISBN: 9780080558417 , 0080558410 , 9780123708960 , 0123708966
    Series Statement: Morgan Kaufmann series in interactive technologies
    Content: VISUAL QUERIES -- WHAT WE CAN EASILY SEE -- STRUCTURING TWO DIMENSIONAL SPACE -- COLOR -- GETTING THE INFORMATION: VISUAL SPACE AND TIME -- VISUAL OBJECTS, WORDS, AND MEANING -- VISUAL AND VERBAL NARRATIVE -- CREATIVE META SEEING -- THE DANCE OF MEANING
    Content: Increasingly, designers need to present information in ways that aid their audiences thinking process. Fortunately, results from the relatively new science of human visual perception provide valuable guidance. In Visual Thinking for Design, Colin Ware takes what we now know about perception, cognition, and attention and transforms it into concrete advice that designers can directly apply. He demonstrates how designs can be considered as tools for cognition - extensions of the viewers brain in much the same way that a hammer is an extension of the users hand. Experienced professional designers and students alike will learn how to maximize the power of the information tools they design for the people who use them. Presents visual thinking as a complex process that can be supported in every stage using specific design techniques. Provides practical, task-oriented information for designers and software developers charged with design responsibilities. Includes hundreds of examples, many in the form of integrated text and full-color diagrams. Steeped in the principles of active vision, which views graphic designs as cognitive tools
    Note: Includes filmography and index , VISUAL QUERIESWHAT WE CAN EASILY SEE -- STRUCTURING TWO DIMENSIONAL SPACE -- COLOR -- GETTING THE INFORMATION: VISUAL SPACE AND TIME -- VISUAL OBJECTS, WORDS, AND MEANING -- VISUAL AND VERBAL NARRATIVE -- CREATIVE META SEEING -- THE DANCE OF MEANING.
    Additional Edition: ISBN 0123708966
    Additional Edition: Erscheint auch als Druck-Ausgabe Ware, Colin Visual thinking for design Amsterdam ; Boston : Morgan Kaufmann Pub, c2008
    Language: English
    Subjects: Comparative Studies. Non-European Languages/Literatures , General works
    RVK:
    RVK:
    Keywords: Information ; Visualisierung ; Kognitionswissenschaft ; Visualisierung ; Visuelle Vorstellung ; Visuelle Wahrnehmung ; Informationspsychologie ; Electronic books ; Electronic books
    Library Location Call Number Volume/Issue/Year Availability
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  • 3
    Book
    Book
    Amsterdam : Morgan Kaufmann
    UID:
    b3kat_BV035000801
    Format: XI, 197 S. , Ill., graph. Darst., Kt.
    ISBN: 9780123708960 , 0123708966
    Series Statement: The Morgan Kaufmann series in interactive technologies
    Language: English
    Subjects: Comparative Studies. Non-European Languages/Literatures , General works
    RVK:
    RVK:
    Keywords: Information ; Visualisierung ; Kognitionswissenschaft ; Visualisierung ; Visuelle Vorstellung ; Visuelle Wahrnehmung ; Informationspsychologie
    Library Location Call Number Volume/Issue/Year Availability
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  • 4
    Online Resource
    Online Resource
    Burlington, MA :Morgan Kaufmann,
    UID:
    edocfu_BV042305724
    Format: 1 Online-Ressource (xi, 197 Seiten) : , Illustrationen, Diagramme.
    ISBN: 978-0-08-055841-7 , 0-08-055841-0
    Series Statement: The Morgan Kaufmann series in interactive technologies
    Additional Edition: Erscheint auch als Druck-Ausgabe ISBN 978-0-12-370896-0
    Language: English
    Subjects: Comparative Studies. Non-European Languages/Literatures , General works
    RVK:
    RVK:
    Keywords: Information ; Visualisierung ; Kognitionswissenschaft ; Visualisierung ; Visuelle Vorstellung ; Visuelle Wahrnehmung ; Informationspsychologie
    Library Location Call Number Volume/Issue/Year Availability
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  • 5
    Online Resource
    Online Resource
    Burlington, MA :Morgan Kaufmann,
    UID:
    edoccha_BV042305724
    Format: 1 Online-Ressource (xi, 197 Seiten) : , Illustrationen, Diagramme.
    ISBN: 978-0-08-055841-7 , 0-08-055841-0
    Series Statement: The Morgan Kaufmann series in interactive technologies
    Additional Edition: Erscheint auch als Druck-Ausgabe ISBN 978-0-12-370896-0
    Language: English
    Subjects: Comparative Studies. Non-European Languages/Literatures , General works
    RVK:
    RVK:
    Keywords: Information ; Visualisierung ; Kognitionswissenschaft ; Visualisierung ; Visuelle Vorstellung ; Visuelle Wahrnehmung ; Informationspsychologie
    Library Location Call Number Volume/Issue/Year Availability
    BibTip Others were also interested in ...
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