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  • 1
    Online Resource
    Online Resource
    Philadelphia : University of Pennsylvania Press
    UID:
    gbv_773186808
    Format: Online-Ressource (xiv, 255 p) , ill
    Edition: Online-Ausg. 2013 Electronic reproduction; Available via World Wide Web
    ISBN: 0812240820 , 9780812221190 , 9780812201239
    Content: Selling the American Way documents how U.S. officials defined and defended the "American Way of Life" in a quest to promote democratic capitalism and discredit communism, but faced great difficulties in reconciling their symbolic America with the complex political, economic, and strategic realities of the Cold War.
    Content: Cover -- Title Page -- Copyright Page -- Dedication Page -- Table of Contents -- List of Abbreviations -- Chronology -- Introduction -- Chapter One: The Truman Years -- Chapter Two: The Eisenhower Years -- Chapter Three: Defining Democracy: Images of the American Political System -- Chapter Four: Selling Capitalism: Images of the Economy, Labor, and Consumerism -- Chapter Five: "The Red Target is Your Home": Images of Gender and the Family -- Chapter Six: ''A Lynching Should Be Reported Without Comment": Images of Race Relations -- Conclusion: The Costs and Limits of Selling "America -- Notes -- Index -- Acknowledgments.
    Note: Includes bibliographical references (p. [187]-241) and index , ""Cover ""; ""Title Page ""; ""Copyright Page ""; ""Dedication Page ""; ""Table of Contents ""; ""List of Abbreviations ""; ""Chronology ""; ""Introduction""; ""Chapter One: The Truman Years ""; ""Chapter Two: The Eisenhower Years""; ""Chapter Three: Defining Democracy: Images of the American Political System""; ""Chapter Four: Selling Capitalism: Images of the Economy, Labor, and Consumerism""; ""Chapter Five: ""The Red Target is Your Home"": Images of Gender and the Family""; ""Chapter Six: ''A Lynching Should Be Reported Without Comment"": Images of Race Relations"" , ""Conclusion: The Costs and Limits of Selling ""America""""""Notes ""; ""Index ""; ""Acknowledgments "" , Electronic reproduction; Available via World Wide Web
    Additional Edition: ISBN 9780812221190
    Additional Edition: Erscheint auch als Druck-Ausgabe Selling the American Way : U.S. Propaganda and the Cold War
    Language: English
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