UID:
almahu_9949568097702882
Format:
1 online resource (344 pages) :
,
illustrations (black and white).
ISBN:
9781003388050
,
1003388051
,
1000907392
,
9781000907384
,
1000907384
,
9781000907391
Series Statement:
World association for sport management series
Content:
"This book explores innovation in technology, products and services in sport management in the Ibero-American region, one of the most rapidly developing regions in world sport. This timely volume captures a sense of the potential impact and opportunities presented in the region for international sport businesses and sporting organisations. The book presents cutting-edge research into topics as diverse as digitization in the Chilean sport industry; responses to COVID-19 by sports clubs in the region; consumer behaviour in the Portuguese fitness industry; multiplatform content distribution in Brazilian basketball, and the strategy behind the growth and development of the Valencia marathon in Spain. It is full of insight, data and examples of best practice in innovation. This is fascinating reading for any student, researcher or practitioner working in sport management, sport business, sport governance, international business and management, or Ibero-American studies"--
Note:
Part I: innovations in technologies -- Digitization in the emerging Chilean sport industry: the case of BoxMagic Inc. / Daniel Duclos-Bastías, Kyle Hepp, Daniel Ávila Arias, Frano Giakoni-Ramírez and Pablo Larenas Calderon -- Managing employee's health while they are teleworking? a corporate well-being model in times of COVID- / José M. Núñez-Sánchez, Carmina Jambrino-Maldonado, Jerónimo García-Fernández and Ramón Gómez-Chacón -- Innovation and sport policy in Brazilian sports: the sport intelligence research institute / Fernando Marinho Mezzadri, Gonzalo A. Bravo, Natasha Santos-Lise and Gustavo Bavaresco -- Crisis management during COVID-19: sport clubs' initiatives and innovations / Paloma Escamilla-Fajardo, Juan M. Núñez-Pomar and Ferran Calabuig-Moreno -- Part II: innovations in the fitness industry -- Innovation in training service for the sport management sector in Ecuador / Rosa López de D'Amico, Luisa Velez, María Dolores Gonzalez and Summar Gómez -- Healthy universities: managing physical activity and sport programs / David de la Fuente Franco, Jerónimo García-Fernández and Ramón Gómez-Chacon -- Satisfaction with services of a public sport organization in Mexico / Marina Reyes Robles, Rosa Elena Medina Rodríguez, María Grethel Ramírez Siqueiros and Oswaldo Ceballos Gurrola -- Impact of products and services innovations on consumer behavior: Portugal fitness industry / Vera Pedragosa, Jairo León-Quismondo and Thiago Santos -- Educational quality in physical education during Covid-19 pandemic / Raquel Morquecho Sánchez, María Fernanda León Alcerreca, Lina Guadalupe, Sierra García, Erika Alexandra Gadea Cavazos and Alma Rosa Lydia Lozano González -- Innovation in sport centres: accessibility and adapted sports programmes / Zacarías Adame García, Alberto Nuviala Nuviala, Jerónimo García-Fernández and Nicolás Fernández Martínez -- Part III: innovations in sports events -- Innovative management model and multiplatform distribution content: the Liga Nacional de Basquete and Novo Basquete Brazil / Ary José Rocco Júnior and Guilherme Buso -- Innovative promotions to attract non-resident spectators: a case study in portugal / Maria José Carvalho, Marisa Sousa and Celina Gonçalves -- Success factors in sporting events through IPA approach: the case of an international horse show jumping / Jairo León-Quismondo, Pablo Burillo, Thiago Santos and Álvaro Fernández-Luna -- Key strategic and innovative decisions that explain the success of the Valencia marathon / Ramón Llopis-Goig and Juan L. Paramio-Salcines -- Ecuador as a destination for international events: a case study of Oceanman in Manta / E. Su Jara-Pazmino and Simon M. Pack -- Sport events as a catalyst for economic, socio-cultural, tourism, and environmental sustainability in Portugal / Mário Teixeira, Agamenon Júnior and André Sesinando -- Beach volleyball management in Brazil: reflections on the Modality's Autonomy / Fernando Costa Marques d'Oliveira, Silvio de Cassio Costa Telles, Luiz Carlos Nery and Mário Coelho Teixeira.
Additional Edition:
Print version: Sport management in the Ibero-American world. Abingdon, Oxon ; New York City : Routledge, 2023 ISBN 9781032482385
Language:
English
Keywords:
Electronic books.
DOI:
10.4324/9781003388050
URL:
https://www.taylorfrancis.com/books/9781003388050
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