Format:
311 S.
,
22 cm
Edition:
Neuausg.
ISBN:
3430173256
Series Statement:
Econ-Classics
Uniform Title:
The hidden persuaders 〈dt.〉
Language:
German
Subjects:
Economics
,
Psychology
,
General works
Keywords:
USA
;
Werbepsychologie
;
Verbraucherverhalten
;
Beeinflussung
Author information:
Packard, Vance Oakley 1914-1996
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