Format:
XXXI, 716 S.
,
zahlr. Ill. und graph. Darst.
,
30 cm
Edition:
9. ed., global ed.
ISBN:
0077140656
,
9780077140656
Note:
Includes bibliographical references and index
,
Globalization -- National differences in political economy -- Political economy and economic development -- Differences in culture -- Ethics in international business -- International trade theory -- The political economy of international trade -- Foreign direct investment -- Regional economic integration -- The foreign exchange market -- The international monetary system -- The global capital market -- The strategy of international business -- The organization of international business -- Entry strategy and strategic alliances -- Exporting, importing, and countertrade -- Global production, outsourcing, and logistics -- Global marketing and R & D -- Global human resource management -- Accounting and finance in the international business.
Language:
English
Subjects:
Economics
Keywords:
Multinationales Unternehmen
;
Globalisierung
;
Lehrbuch
;
Textbooks
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