UID:
almahu_9949416124002882
Format:
1 online resource (233 pages).
ISBN:
9780197521861
,
9780190678425
Series Statement:
Oxford scholarship online
Content:
Ostensibly, this book is about public relations. But it is also about how an entire generation has learned to think, speak and live within a market-driven neoliberal logic, using the distinctive language practices and vocabularies of "PR." To chart this cultural shift, a detailed historical analysis of the little-known Mont Plerin Society and its followers in the twentieth century shows how the relationships that joined money, power and an ideological agenda impelled a partnership with public relations that led to its wider propagation and proliferation in society.
Note:
Also issued in print: 2022.
Additional Edition:
Print version : ISBN 9780190678395
Language:
English
URL:
Volltext
(lizenzpflichtig)
Bookmarklink
