UID:
almahu_9949385958002882
Format:
1 online resource (xiii, 210 pages) :
,
illustrations
ISBN:
9780429293528
,
0429293526
,
9781000034530
,
1000034534
,
9781000034554
,
1000034550
,
9781000034547
,
1000034542
Content:
"The Gulf Cooperation Council (GCC) countries are some of the richest and most dynamic emerging markets in the world. But it's a tough market! International companies must think seriously if they want to do business there - the barriers can be numerous and difficult. But the opportunities are phenomenal and rewarding. The key to success is to plan and take the right steps. This book shows how to do this by decoding, using case studies, and suggesting relevant solutions. For Judith Hornok, it's not about dry theories or mind games. Instead this book is based on numerous case studies drawn from the lives of well-known Arab and international business people. The reader can grasp the opportunities and avoid the pitfalls by knowing and understanding the Arab Business Code (ABC): "learning the A-B-Cs." This book offers a study with practical measures, a toolkit of easy-to-learn and simple-to-use techniques that pave the way for business success in the Gulf. Over fifteen years of research boiled down into a clearly structured, compact book. Judith Hornok presents the insights of her studies by decoding the behaviour of Arab business people in the Gulf using innovative techniques and new approaches, which can be easily implemented by the reader. For the first time Judith also presents her creations - the figures of The Seven Emotional Hinderers"--
Note:
Cover -- Title Page -- Copyright Page -- Dedication -- Table of Contents -- Foreword: Why I wrote this book -- About the illustrations -- the Seven Emotional Hinderers -- Background: how the Emotional Hinderers evolved -- The curtain is lifted: where to find the seven characters in the book -- CHAPTER 1. Basics of the Arab Business Code -- Your readiness -- are you ready to work in the Arab Gulf? Start to prepare yourself! -- 1.1 Your homework -- Relate -- Respect -- Relationships -- 1.2 Your personal attitude toward the Arab Gulf -- Check your mindset! -- The survival masterplan
,
1.3 Your professional competence -- would an Arab Gulf expert recruit you? -- The ideal employee in the Gulf Region -- Who am I -- and how do Arab business people see me? -- Strengths and weaknesses analysis with the ABANA strategy -- Becoming an ideal international partner for Arab businesses -- management of expectations -- The 5-step program for managing your expectations -- CHAPTER 2. Finding a partner -- the search for the ideal business partner -- 2.1 The desired business partner -- 2.2 Falling in love with the picture -- 2.3 Reality check with the Arab business code
,
CHAPTER 3. Two innovation strategies for the Arab Business Code -- 3.1 The FITO technique -- 3.2 The Gas-Shift-Brake technique -- CHAPTER 4.Three golden rules of the Arab Business Code -- 4.1 Golden Rule numbers 1 -- Chemistry -- Key Code 1 -- The sixth sense in the Arab Gulf -- Key Code 2 -- Communicate authentically from the inside out -- 4.2 Golden Rule numbers 2 -- Family -- Key Code 1 -- The power of the word "family" -- Key Code 2 -- The entire Arab Gulf is "one great family" -- Key Code 3 -- A good reputation comes first -- 4.3 Golden Rule numbers 3 -- Respect
,
Key Code 1 -- Clarity and truth in communication -- Key Code 2 -- Use the building blocks of the Arab negotiation culture -- Key Code 3 -- Long-term commitment and patience -- Key Code 4 -- Three cultural no-goes -- CHAPTER 5. Communication culture with the Arab Business Co -- 5.1 Silence with the Arab Business Code -- Benefits of using silence -- 5.2 Small talk with the Arab Business Code -- Benefits of small talk -- How to master the art of small talk -- the first steps -- 5.3 Humor with the Arab Business Code -- How to master humor with the Arab Business Code
,
How to turn failed attempts at humor into opportunities with the Arab Business Code -- 5.4 Active listening with the Arab Business Code -- Why "active listening" in the Gulf is so important -- What makes listening so challenging? -- Three classics of "reading between the lines" -- 5.5 Signs and body language with the Arab Business Code -- Understanding the Arab Business Code with today's sign language -- Learn to better read body language using the Arab Business Code -- The importance of eye contact -- Why Arab business people find it hard to say "NO" -- 5.6 Praise with the Arab Business Code
Additional Edition:
Print version: Hornok, Judith. Arab business code. Abingdon, Oxon ; New York, NY : Routledge, 2020 ISBN 9780367265021
Language:
English
Keywords:
Electronic books.
;
Electronic books.
;
Electronic books
URL:
https://www.taylorfrancis.com/books/9780429293528
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