UID:
almafu_9959328427302883
Format:
1 online resource (xvii, 485 pages) :
,
illustrations
Edition:
4th ed.
ISBN:
9781118256121
,
1118256123
,
9781118463802
,
1118463803
Series Statement:
Portable MBA
Note:
Text enhanced by links to MS Word downloads.
,
Front Matter -- The Entrepreneurial Process / William D. Bygrave -- Idea Generation / Heidi M. Neck -- Opportunity Recognition, Shaping, and Reshaping / Andrew Zacharakis -- Entrepreneurial Marketing / Abdul Ali, Kathleen Seiders -- Business Planning / Andrew Zacharakis -- Building Your Pro Forma Financial Statements / Andrew Zacharakis -- Equity Financing: Informal Investment, Venture Capital, and Harvesting / William D. Bygrave -- Debt and Other Forms of Financing / Joel M. Shulman -- External Assistance for Start-ups and Small Businesses / Elizabeth J. Gatewood, Carol McLaurin -- Legal and Tax Issues / Richard Mandel -- Intellectual Property / Kirk Teska, Joseph S. Iandiorio -- Selling in an Entrepreneurial Context / Mark P. Rice, H. David Hennessey -- Beyond Start-up: Developing and Sustaining the Growing Organization / Donna Kelley, Edward Marram -- Franchising / Steve Spinelli -- Social Entrepreneurship / Heidi M. Neck -- Glossary -- Index.
Additional Edition:
Print version: Portable MBA in entrepreneurship, fourth edition. Hoboken, N.J. : John Wiley & Sons, ©2010
Language:
English
Subjects:
Economics
Keywords:
Electronic books.
;
Electronic books.
;
Electronic books.
;
Electronic books.
URL:
https://onlinelibrary.wiley.com/doi/book/10.1002/9781118256121
URL:
https://onlinelibrary.wiley.com/doi/book/10.1002/9781118256121
URL:
https://onlinelibrary.wiley.com/doi/book/10.1002/9781118256121
URL:
Volltext
(URL des Erstveröffentlichers)
URL:
Volltext
(URL des Erstveröffentlichers)
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