Format:
1 online resource (xv, 198 pages)
ISBN:
9780203733875
,
9781135007218
,
9781135007225
Series Statement:
Routledge new directions in public relations and communication research
Content:
1. Forging public relations and CSR/sustainability connections -- 2. CSR/sustainability, public relations, and ethics : doing no harm and doing the right thing -- 3. Spanning boundaries and building CSR/sustainability stakeholder relationships -- 4. Communicating CSR/sustainability and managing information flows -- 5. Engaging employees with CSR/sustainability -- 6. On being prepared to navigate ethics and CSR/sustainability -- 7. Measuring and reporting CSR/sustainability -- 8. Reforming organizations : insider perspectives in three parts -- 9. Considering the future of public relations and links with CSR/sustainability.
Additional Edition:
ISBN 9780415855914
Additional Edition:
ISBN 9781138743502
Additional Edition:
Erscheint auch als Druck-Ausgabe ISBN 9780415855914
Additional Edition:
Erscheint auch als Druck-Ausgabe Pompper, Donnalyn, 1960 - Corporate social responsibility, sustainability and public relations Abingdon, Oxon : Routledge, 2015 ISBN 9780415855914
Language:
English
Subjects:
Economics
Keywords:
Corporate Social Responsibility
;
Nachhaltigkeit
;
Öffentlichkeitsarbeit
DOI:
10.4324/9780203733875
Bookmarklink
