Format:
1 online resource (358 pages)
Edition:
1st ed.
ISBN:
9781409407140
,
9781317005087
Content:
Understanding Creative Business bridges the gap between creative practice and mainstream business organisation, entrepreneurship and management. It discusses the effective positioning of creative practice within the contexts of professional and business development, cultural policy-making priorities and the wider cultural economy. This is more than simply a practical 'how to' guide book. It explores new theory and includes primary research to contribute to emerging debates between traditional and alternative models of business organisation and suggests what the broader field of business and management studies can learn from the informal organisational forms and working practices of creative industries networks
Note:
Cover -- Half Title -- Dedication -- Title Page -- Copyright Page -- Table of Contents -- List of Figures -- List of Tables -- Introduction -- Part I Values -- 1 New Spectacles for Juliette? -- 2 Why Bother? The Expansion of Care -- 3 Taking Part in the Existence of Things: An Ecological Lens -- 4 Being Good and Doing Right: A Philosophical Lens -- 5 Everyday Skills in Care: Contact Lenses -- 6 Seeing the Right Priorities: A Professional Lens -- Part II Networks -- 7 From a Competitive Economy to a Creative Ecology? -- 8 How to Make Friends and Influence People -- 9 Whom Do I Get into Bed With? -- 10 The Nature of Relationships -- 11 Organizing Coral Reefs -- Part III Innovation -- 12 Mozart and the Innovation Economy -- 13 Thinking About the Way to Do Thinking: Epistemological Choices -- 14 Different Methods: Which Tools to Use, Why, When and How -- 15 The Flow of Ideas: Creative Business Innovation -- 16 'The Rules and Peculiarities of Various Instruments': Innovation Skills -- 17 Houses of Learning: Cultural Organizations for Cultural Innovations -- Part IV Summary -- 18 Making a Good Dish of It: Where is Creativity? -- 19 Creative Business at a Transformative Moment? -- References -- Index
Additional Edition:
Print version Shorthose, Jim Understanding Creative Business Oxford : Taylor & Francis Group,c2012 ISBN 9781409407140
Language:
English
Keywords:
Electronic books
URL:
FULL
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