Umfang:
1 Online-Ressource (xxxiii, 697 Seiten)
ISBN:
9781466600782
,
9781466600799
Serie:
Premier reference source
Inhalt:
"This book explores areas such as strategy development, service contracts, human capital management, leadership, management, marketing, e-government, and e-commerce" - Provided by publisher
Anmerkung:
Includes bibliographical references
,
1. Services and service management / Bal azs Heidrich and G abor R ethi -- 2. The management of services contracts / Guy Callender -- 3. A model of profitable service recovery / Kristen Bell DeTienne and Aaron Brough -- 4. Increasing service exports: a key contributor in the growth of the global knowledge economy / Max Coulthard -- 5. A theoretical and empirical investigation into service failure and service recovery in the restaurant industry / Pierre Mostert, Danie Petzer and Christine De Meyer -- 6. Structuring the service encounter: a test of alternatives / Maria da Gra ca Batista, Miguel Pina e Cunha and Armenio Rego -- 7. How service firms manage innovation: development process and factors of success / Frederic Jallat -- 8. Managing intercultural service encounters: establishing the need for intercultural training / Suvenus Sophonsiri and G. Barry O'Mahony -- 9. The role of external indicators in measuring the service performance of local governments: an Italian case study / Fabio Cassia and Francesca Magno -- 10. Service science, value creation, and sustainable development: understanding service-based business models for sustainable future / Albena Antonova -- 11. Productivity and innovation in services: the multidisciplinary perspective offered by service science / Aleksandar Ivanovic and Leonora Fuxman -- 12. Technology-induced customer services in the developing countries / Wilson Ozuem and Geoff Lancaster -- 13. Technical competitive intelligence system: an innovation and technology management tool / Leonel Cezar Rodrigues --
,
14. Business-to-consumers eCommerce: how companies use the internet in marketing products and services to consumers / Fahri Karakaya -- 15. B2B eCommerce: current practices / Fahri Karakaya -- 16. An innovative firm: the Renova case study / Susana Rodrigues -- 17. Service science innovations: E-government / Tatiana Leonova and Galina Plotnikova -- 18. Resources, capabilities, and business success / Alan Simon and Chloe Bartle -- 19. Understanding business strategy / Emanuel Gomes and Paul Jackson -- 20. Business strategies incorporating sustainable development principles: toward an application of a function company / Calin Gurau C eline Pascual-Espuny and Ashok Ranchhod -- 21. Entrepreneurship and competitive strategy / Shepherd Dhilwayo -- 22. Leadership perspectives on the global market for corporate control / Kathleen Marshall Park -- 23. PLC and SWOT reengineered: strategy development tools for service industries in global competition / Peter Mayer and Robert G. Vambery -- 24. Strategic marketing: models and plans / Noel Doherty and F. Victor Lu -- 25. Business education across cultures and languages / Yamen Koubaa -- 26. New perspectives on knowledge management / Helmut Kasper, J urgen M uhlbacher and Barbara M uller -- 27. Formulating a knowledge management strategy / Adeline du Toit and Carina Human -- 28. International applications of knowledge intensive services of management and IT consulting in transitional countries / Leonora Fuxman and Aleksandar Ivanovic -- 29. Network strategies of hospitality companies in emerging and transitory economies: evidence from Russia / Olga Balaeva ... [et al.] -- 30. Dynamic knowledge: diagnosis and customer service / Jos G. Hern andez, Mar ia J. Garc ia and Gilberto J. Hern andez -- 31. Knowledge is power: knowledge management, innovation, and competitive advantage: an example from Egypt / Rania Nafie and Stephanie Jones -- 32. Human capital management and optimization: a resource-based view / J urgen M uhlba
Weitere Ausg.:
Erscheint auch als Druck-Ausgabe ISBN 978-1-4666-0077-5
Weitere Ausg.:
Erscheint auch als Druck-Ausgabe ISBN 1-4666-0077-2
Sprache:
Englisch
Fachgebiete:
Wirtschaftswissenschaften
Schlagwort(e):
Unternehmen
;
Dienstleistung
;
Management
;
Aufsatzsammlung
DOI:
10.4018/978-1-4666-0077-5
URL:
Volltext
(URL des Erstveröffentlichers)
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