UID:
almafu_9958353865402883
Format:
1 online resource (656p.)
ISBN:
9783110214444
Series Statement:
Handbooks of Pragmatics [HOPS] ; 7
Content:
This handbook provides a comprehensive overview, as well as breaking new ground, in a versatile and fast growing field. It contains four sections: Contrastive, Cross-cultural and Intercultural Pragmatics, Interlanguage Pragmatics, Teaching and Testing of Second/Foreign Language Pragmatics, and Pragmatics in Corporate Culture Communication, covering a wide range of topics, from speech acts and politeness issues to Lingua Franca and Corporate Crises Communication. The approach is theoretical, methodological as well as applied, with a focus on authentic, interactional data. All articles are written by renowned leading specialists, who provide in-depth, up-to-date overviews, and view new directions and visions for future research.
Note:
Frontmatter --
,
Table of Contents --
,
Introduction --
,
I. Contrastive, Cross-cultural and Intercultural Pragmatics --
,
1. Cultural scripts and intercultural communication --
,
2. Compliment and compliment response research: A cross-cultural survey --
,
3. Telephone conversation openings across languages, cultures and settings --
,
4. Intercultural (im)politeness and the micro-macro issue --
,
5. Pragmatics East and West: Similar or different? --
,
6. Intercultural competence and pragmatics research: Examining the interface through studies of intercultural business discourse --
,
II. Interlanguage Pragmatics --
,
7. Exploring the pragmatics of interlanguage pragmatics: Definition by design --
,
8. Theoretical and methodological approaches in interlanguage pragmatics --
,
9. Pragmatic challenges for second language learners --
,
10. The acquisition of terms of address in a second language --
,
11. Longitudinal studies in interlanguage pragmatics --
,
12. The Pragmatics of English as a lingua franca --
,
III. Teaching and Testing of Second/Foreign Language Pragmatics --
,
13. Assessing learnability in second language pragmatics --
,
14. The teaching of speech acts in second and foreign language instructional contexts --
,
15. Correcting others and self-correcting in business and professional discourse and textbooks. --
,
16. Testing interlanguage pragmatic knowledge --
,
IV. Pragmatics in Corporate Culture Communication --
,
17. Pragmatics and research into corporate communication --
,
18. Credibility in corporate discourse --
,
19. Corporate crisis communication across cultures --
,
20. The pragmatics of Corporate Social Responsibility (CSR) across cultures --
,
21. Corporate culture in a global age: Starbucks’ “Social Responsibility” and the merging of corporate and personal interests --
,
Backmatter
,
In English.
Additional Edition:
ISBN 978-3-11-021443-7
Language:
English
Subjects:
Comparative Studies. Non-European Languages/Literatures
Keywords:
Aufsatzsammlung
;
Aufsatzsammlung
DOI:
10.1515/9783110214444
URL:
https://doi.org/10.1515/9783110214444
URL:
Volltext
(lizenzpflichtig)
URL:
Volltext
(URL des Erstveröffentlichers)
URL:
https://doi.org/10.1515/9783110214444
URL:
https://www.degruyter.com/isbn/9783110214444
Bookmarklink
