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Lee, Kun Chang ; Lee, Habin ; Lee, Namho ; [et al.]

Elsevier BV ; 2013

In: Industrial Marketing Management Vol. 42, No. 4 ( 2013-05), p. 552-563

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In: Industrial Marketing Management, Elsevier BV, Vol. 42, No. 4 ( 2013-05), p. 552-563

Type of Medium: Online Resource

ISSN: 0019-8501

URL: Article

DOI: 10.1016/j.indmarman.2013.03.007

RVK:

QA 10000

Language: English

Publisher: Elsevier BV

Publication Date: 2013

detail.hit.zdb_id: 120124-4

detail.hit.zdb_id: 2012747-9

SSG: 3,2

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