In:
Industrial Marketing Management, Elsevier BV, Vol. 46 ( 2015-04), p. 147-159
Type of Medium:
Online Resource
ISSN:
0019-8501
DOI:
10.1016/j.indmarman.2015.01.014
Language:
English
Publisher:
Elsevier BV
Publication Date:
2015
detail.hit.zdb_id:
120124-4
detail.hit.zdb_id:
2012747-9
SSG:
3,2