In:
Marketing ZFP, Verlag C.H.Beck oHG, Vol. 23, No. 4 ( 2001), p. 277-286
Type of Medium:
Online Resource
ISSN:
0344-1369
DOI:
10.15358/0344-1369-2001-4
DOI:
10.15358/0344-1369-2001-4-277
Language:
Unknown
Publisher:
Verlag C.H.Beck oHG
Publication Date:
2001
detail.hit.zdb_id:
2134608-2
detail.hit.zdb_id:
717348-9
SSG:
3,2