Format:
XVIII, 292 S. :
,
graph. Darst.
ISBN:
0-03-080271-7
Series Statement:
Editor's series in marketing
Language:
English
Subjects:
Economics
,
Psychology
Keywords:
Multidimensionale Skalierung
;
Empirische Sozialforschung
Author information:
Green, Paul E. 1927-2012
Author information:
Rao, Vithala R.