Format:
XV, 326 S.
ISBN:
978-0-387-76999-8
,
978-0-387-77001-7
,
0-387-76999-4
Content:
Explains the mysteries of the current pricing system, such as the use of the number nine in prices, why all movies cost the same, and the unintentional consequences of using environmentally-friendly fuels.
Language:
English
Subjects:
Economics
Keywords:
Konsumgut
;
Preispolitik
;
Preispolitik
;
Verbraucherverhalten
;
Marktpsychologie
URL:
http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016414103&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Author information:
McKenzie, Richard B. 1942-