UID:
almafu_9959238785902883
Format:
1 online resource (295 pages)
ISBN:
0-7391-7317-0
Content:
Today, coolness is a term most often used in advertising trendy commodities, or, more generally, in promoting urban lifestyles. The Cultural Career of Coolness explores the history of the term as a metaphor for affect control and aesthetic detachment, charts various cultural practices of coolness in the United States and Japan, and links them to the rationalization of intimate relations and an incorporation of disaffection in modernity.
Note:
Contents; Introduction; I: "Coolness" in Antiquity; 1 Emotionally Challenged, Wisely Detached, or Incredibly Cool? On Stoic Apathy; 2 Roman Cool; II: American Cool; 3 The Cultural Career of Coolness; 4 Kinds of Cool: Emotions and the Rhetoric of Nineteenth-Century American Abolitionism; 5 The Mask of Cool in Postwar Jazz and Film Noir; 6 Cool Revenge: Kill Bill and the Female Assassin; III: Japanese Cool; 7 Is Japan Cool?; 8 "Hot" and "Cold" and "Cool": Toward a Climatology of Japanese Culture
,
9 Cold Norms and Warm Hearts: On the Conception of Etiquette Rules in Advice Books from Early Modern and Modern Japan; 10 Iki: A Japanese Concept of Coolness?; 11 The Domestication of the Cool Cat; 12 Marketing National and Self Appearances: Cool and Cute in J-Culture; IV: Global Cool; 13 Cool Capitalism at Work; Index; About the Authors
,
English
Additional Edition:
ISBN 0-7391-7316-2
Language:
English
Keywords:
Electronic books.
