UID:
almahu_9948619443102882
Umfang:
1 online resource (256 pages) :
,
digital, PDF file(s).
ISBN:
9789048540884 (ebook)
Inhalt:
In an increasingly connected world, Strategic Relationship Management is a vital capability for successful organizations. The book Managing Authentic Relationships; Facing New Challenges in a Changing Context focuses on building and managing a strong network and reciprocal relationships for the entire organization by implementing a professional relationship management approach at strategic, tactical and operational level. Professional relationship management makes valuable and measurable contributions to the strategic goals of an organization by: Expanding the organization's strategy to a Relationship Management Strategy; Efficiently managing relationships and correctly mapping stakeholders; Embedding clear responsibility for relationship management throughout the organization; Measuring results and calculating the Return-on-Relationship; Developing strong networking skills and networkers who are able to act as eyes and ears for the organization; Organizing effective networking activities with measurable results. This book also offers a holistic view. Managing authentic relationships requires a shared understanding of what relationships are. It is impossible to develop successful relationship management without authentic relationships based on trust and reciprocity.
Anmerkung:
Title from publisher's bibliographic system (viewed on 08 Dec 2020).
Weitere Ausg.:
Print version: ISBN 9789462988613
Sprache:
Englisch
URL:
https://www.cambridge.org/core/product/identifier/9789048540884/type/BOOK
