Kooperativer Bibliotheksverbund

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Format: 1 online resource (288 pages).

Edition: 1st ed.

ISBN: 1-78635-495-0

Series Statement: Research consumer behavior, v. 18

Content: The chapters in this volume are selected from the best papers presented at the 11th Annual Consumer Culture Theory Conference held in Lille, France in July 2016. The diverse interpretive research and theory represented in this volume provides the reader with intellectually stimulating opportunities to examine the intersections between a variety of topics that represent the cutting edge in consumer research. These studies draw on an array of qualitative methodologies and the substantive topics represent crucial issues for our times.

Note: Front Cover -- Consumer Culture Theory -- Copyright Page -- Contents -- List of Contributors -- Consumer Culture Theory: Vive la Révolution -- Presidential Address -- A Reflection on the Institutionalization of Consumer Culture Research -- References -- Part I: The French Revolution: Liberte´, Fraternite´, Egalite´ -- Shifting the Focus from Consumers to Cultural Intermediaries: An Example from the Emerging Chinese Fine Wine Market -- Introduction -- Situating Cultural Intermediaries in the Literature -- Wine Intermediaries in China: Research Context and Design -- Findings: The Construction of Legitimacy -- Legitimate Experts -- Legitimate Consumption -- Legitimate Exemplars -- Discussion: Learning from Intermediaries -- Conclusion: Limitations and Further Research -- Acknowledgements -- References -- Stepping into Strangers' Homes: Exploring the Consumption Phenomenon of Home Exchange -- Introduction -- The Home -- Home Exchange -- Methods -- Findings -- Stepping into a Stranger's Home -- Family and Friends -- Ways of Living -- Discussion -- References -- Gamer Girls: Navigating a Subculture of Gender Inequality -- Introduction -- Theoretical Foundation -- Method -- Findings -- What Is a Gamer Girl? -- Prevalence of Gender-Based Consumer Harassment -- Disempowerment in the Marketplace -- Hopeless for Cultural Change -- Discussion -- References -- Object Agency of a Living/Non-Living Animal Entity: The Case of Horse/Horsemeat -- Introduction -- Assembling Prevailing Material-Semiotics of Horse and Horsemeat in Finland -- The Horsemeat Scandal as an Emergent Cultural Provocateur for Producing Agencies -- The Agency of Horse: Deconstructing Subject-Object Dualisms in Relations between Living Beings -- The Agency of Horsemeat: Deconstructing Subject-Object Dualisms in Relations between Non-Living and Living Beings -- Discussion and Conclusions. , Acknowledgements -- References -- Appendix -- Cultural Challenges of Social-Economic Innovation: The Case of "Housing for Help" -- Introduction -- The Concept of SEI -- The Cultural Challenges of SEI -- "Housing for Help" as a Case of SEI -- Preliminary Findings: Wohnen für Hilfe -- Conclusion -- Notes -- References -- Part II: Revolutionizing the Market: Consumer Activism and Sustainability -- Creating a Hyper-Place: How Refugee Helpers Create a Place for Their Values -- Introduction -- Literature Review: Places in Consumption Studies -- Analytical Lens: Insight from Human Geography -- Context -- Methodology -- Findings -- Placelessness -- Creating Their Own Place through Setting Boundaries -- Manifestation of a Welcome Culture -- Discussion -- References -- The Role of Subcultural Activism in the Reshaping of Mainstream Markets: From Positive to Negative Associations -- Introduction -- Contextualization -- Literature Review -- Market Systems -- Market Legitimation Theory -- Social Activists as Subcultural Actors -- Method -- Summary of Findings -- Discussion -- Subcultural Actors as Catalysts for Sentiment Change -- Dispositional Delegitimation -- Influence Delegitimation -- Procedural Delegitimation -- Sentiment toward the FIFA 2014 World Cup -- Conclusion -- Research Limitations and Contribution -- Notes -- References -- Public Brand Auditing: A Pathway to Brand Accountability -- Introduction -- Public Brand Auditing in Consumer Research -- Convention Theory and Accountability -- Methodology -- Findings -- Drawing Leeways of Acceptable Brand Conduct -- Allocating Responsibilities -- Discussion -- Notes -- References -- Beyond the Market: The Societal Influence of Fandoms -- Introduction -- Fans and FANDOMS -- Fandoms and the Market -- Beyond the Market -- Fandoms and Family -- Fandoms and Religion -- Fandoms and Corporations. , Fandoms and Professions -- Fandoms and Politics -- Fandoms as a Social and Institutional Force -- Conclusion -- References -- Dying to Consume: Marketing and the Existentialization of Sustainability -- Introduction -- Sustainability and Marketing -- Sustainability and Social Futures -- Individual Time in CCT and Marketing -- The Super Wicked Problem of Sustainability -- Anticipation of Death as an Anchor for the Future -- Funerary Rites and Time -- Death Practices in Modernity and the DSP -- A Common Framework for Sustainability and Marketing -- Conclusion: Existentializing Sustainability in Marketing -- Acknowledgement -- References -- Part III: The Digital Revolution -- Materials Matter: An Exploration of the Curatorial Practices of Consumers as Collectors -- Introduction -- Collectors and Curatorial Practices -- Materials Matter: An Extended View of Materiality -- Research Context -- Methodology -- Findings -- Organizing, Displaying, and Storing the Collected Items -- Wearing and Caring for the Collected Items -- Acquiring and Disposing of the Collected Items -- Discussion -- Consumers as Curators of Their Collections -- The Materiality of Collected Items and Consumers' Identity Work -- Collectors as Participants in Brand Communities -- Conclusion -- Notes -- Acknowledgments -- References -- Capturing and Analyzing Social Media Composite Content: The Instagram Selfie -- Introduction -- Selfie-ing as Genre Classification -- Method -- Instagram -- Selfie Data Collection (Historic) -- Cloud-Based Capture: If This, Then That -- From Source to Note: Evernote Cloud Base Storage -- Alternative Methods: Hootsuite -- Alternative Methods: Evernote Web Clip -- Selfie Data Analysis -- Stage 1: Reading the Selfie as Image -- Stage 2: Reading the Post as Explanatory Tale -- Stage 3: Reading the Composite Selfie -- Conclusion -- References.

Additional Edition: ISBN 1-78635-496-9

Language: English

URL: lizenzpflichtig

URL: lizenzpflichtig

URL: https://www.emerald.com/insight/publication/doi/10.1108/S0885-2111201618