UID:
almahu_9949274017802882
Format:
1 online resource (185 pages) :
,
illustrations.
ISBN:
9781442263529 (e-book)
Series Statement:
American Association for State and Local History book series
Note:
Marketing basics -- Lay the foundation and build a brand -- Find your audience and make a plan -- Press releases, print media, radio, & tv -- Creating and maintaining a website -- Email newsletters, marketing, and Internet advertising -- Social media -- Social media platforms -- Blogging and business partnerships -- More marketing tips and tricks.
Additional Edition:
Print version: Pitel, Deborah. Marketing on a shoestring budget : a guide for small museums and historic sites. Lanham, MD : Rowman & Littlefield, [2016] ISBN 9781442263512
Language:
English
Keywords:
Electronic books.