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  • 1
    Online Resource
    Online Resource
    Abingdon, Oxon ; : Routledge,
    UID:
    almahu_9949384290902882
    Format: 1 online resource (375 pages)
    ISBN: 9780429285905 , 0429285906 , 9781000001808 , 1000001806 , 9781000008647 , 1000008649
    Content: Open innovation enabled through crowdsourcing is one of the hottest topics in management strategy today. Particularly striking - and of vital importance to the world - are the pioneering efforts to apply crowdsourcing technology and open innovation to solve social, environmental, and economic sustainability challenges.CrowdRisingsets out these challenges as contextand then highlights the experiences of leaders and early adopters, identifies implementation guidelines, critical success factors and lessons learned, and finally projects where the field is going in the future. With a strong focus on the applications of crowdsourcing for innovation, engagement, and market intelligence, the book profiles the initiatives of companies, NGOs, and technology providers using crowdsourcing to develop these solutions to global problems.It addresses the key challenges impacting organizations: 1) identifying more sustainable ways to design, distribute, transport, recycle, and repurpose products; and 2) discovering and implementing the systems needed to transform global economic growth, drive human prosperity, and replenish the planet's resources.
    Note: 〈P〉PART I THE STRATEGIC CONTEXT FOR CROWDSOURCING SUSTAINABILITY〈/P〉〈P〉Chapter 1 -- The ultimate challenge: the business and societal imperative for sustainability and social innovation〈/P〉〈P〉Chapter 2 -- Death of the hero, phoenix emerging: tectonic shifts propelling open innovation for sustainability〈/P〉〈P〉PART II UNLEASHING OUR POTENTIAL FOR INNOVATION AND GOOD: VISIONARY EXAMPLES OF CROWDSOURCING APPLIED TO ENVIRONMENTAL, SOCIAL, AND ECONOMIC CHALLENGES〈/P〉〈P〉Chapter 3 -- Moonshots and epic wins: catalyzing innovative solutions to scientific, technological, and societal challenges〈/P〉〈P〉Chapter 4 -- Foundry ideas and FutureScapes: soliciting customer vision, insights, and action〈/P〉〈P〉Chapter 5 -- Innovation pipelines and idea streets: engaging employees in sustainability improvement, innovation, and activism〈/P〉〈P〉Chapter 6 -- Imagineering a better world: gathering citizen input and democratizing governance〈/P〉〈P〉Chapter 7 -- Social entrepreneurs and movement making: activating student initiative for good〈/P〉〈P〉Chapter 8 -- MYWorld, MYCompany, MYCommunity: co-creating strategy for environmental, social, and economic sustainability〈/P〉〈P〉PART III THE METHOD BEHIND THE MAGIC〈/P〉〈P〉Chapter 9 -- Alchemy and conjuring 101: learning from implementation successes and failures〈/P〉〈P〉PART IV WINDOW INTO THE FUTURE: CO-CREATION, COLLABORATION, AND COLLECTIVE IMPACT〈/P〉〈P〉Chapter 10 -- Crystal ball gazing: co-creation, mass collaboration, and collective impact 〈/P〉
    Additional Edition: Print version: Rowledge, Lorinda Rae, 1953- author. Crowdrising Abingdon, Oxon ; New York, NY : Routledge, 2019 ISBN 9781783533497
    Language: English
    Keywords: Electronic books. ; Electronic books.
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