Online Resource
Newbury Park, Calif. :SAGE,
UID:
almahu_9949593215002882
Format:
1 online resource (viii, 112 p.).
ISBN:
9781483326061 (ebook) :
Series Statement:
Communication concepts ; 4
Content:
Public opinion - is it a simple aggregation of individual views, or is it some kind of collective-level, emergent product of debate? What is the role of public opinion in popular government? How do the mass media shape public opinion or link it with governmental decision-making? This book explores such questions by tracing the historical development and application of the concept of public opinion.
Additional Edition:
Print version : ISBN 9780803940222
Language:
English
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